{"id":40007,"date":"2026-02-12T20:05:10","date_gmt":"2026-02-12T20:05:10","guid":{"rendered":"https:\/\/www.globalresearch.co.kr\/insight\/multichannel-campaign-management-market-mordor\/"},"modified":"2026-04-03T02:17:13","modified_gmt":"2026-04-02T17:17:13","slug":"multichannel-campaign-management-market-mordor","status":"publish","type":"post","link":"https:\/\/www.globalresearch.co.kr\/insight\/multichannel-campaign-management-market-mordor\/","title":{"rendered":"\uc138\uacc4\uc758 \ub2e4\ucc44\ub110 \ucea0\ud398\uc778 \uad00\ub9ac \uc2dc\uc7a5 \uaddc\ubaa8 \ubc0f \uc810\uc720\uc728 \ubd84\uc11d &#8211; \uc131\uc7a5 \ub3d9\ud5a5 \ubc0f \uc804\ub9dd (2025-2030\ub144)"},"content":{"rendered":"<p><img decoding=\"async\" src=\"https:\/\/www.globalresearch.co.kr\/insight\/wp-content\/uploads\/2026\/02\/multichannel-campaign-management-market_1596179582451_Picture314.webp\" alt=\"Chart\" class=\"aligncenter size-full\" \/><\/p>\n<p><img decoding=\"async\" src=\"https:\/\/www.globalresearch.co.kr\/insight\/wp-content\/uploads\/2026\/02\/multichannel-campaign-management-market-size-image-1735464268550.webp\" alt=\"Chart\" class=\"aligncenter size-full\" \/><\/p>\n<p class=\"toc-level-1 toc-content-heading\" id=\"toc-content-heading-0\">1. \uc11c\ub860<\/p>\n<ul>\n<li class=\"toc-level-2\">1.1 \uc5f0\uad6c \uac00\uc815 \ubc0f \uc2dc\uc7a5 \uc815\uc758<\/li>\n<li class=\"toc-level-2\">1.2 \uc5f0\uad6c \ubc94\uc704<\/li>\n<\/ul>\n<p class=\"toc-level-1 toc-content-heading\" id=\"toc-content-heading-1\">2. \uc5f0\uad6c \ubc29\ubc95\ub860<\/p>\n<p class=\"toc-level-1 toc-content-heading\" id=\"toc-content-heading-2\">3. \uc694\uc57d<\/p>\n<p class=\"toc-level-1 toc-content-heading\" id=\"toc-content-heading-3\">4. \uc2dc\uc7a5 \uc5ed\ud559<\/p>\n<ul>\n<li class=\"toc-level-2\">4.1 \uc2dc\uc7a5 \uac1c\uc694<\/li>\n<li class=\"toc-level-2\">4.2 \uc2dc\uc7a5 \ub3d9\uc778\n<ul>\n<li class=\"toc-level-3\">4.2.1 \ub514\uc9c0\ud138 \ub9c8\ucf00\ud305\uc758 \uc99d\uac00 \ubc0f \uc2e0\ud765 \ud2b8\ub80c\ub4dc<\/li>\n<li class=\"toc-level-3\">4.2.2 \ub124\ud2b8\uc6cc\ud06c \ubc1c\uc804 \ubc0f \uae30\uc220 \uc9c4\ud654<\/li>\n<\/ul>\n<\/li>\n<li class=\"toc-level-2\">4.3 \uc2dc\uc7a5 \uc81c\uc57d\n<ul>\n<li class=\"toc-level-3\">4.3.1 \ub2e4\ucc44\ub110 \ucea0\ud398\uc778\uc758 \ubcf5\uc7a1\uc131<\/li>\n<li class=\"toc-level-3\">4.3.2 \uace0\uac1d \uac1c\uc778 \uc815\ubcf4 \ubcf4\ud638 \ubc0f \ubcf4\uc548 \ubb38\uc81c<\/li>\n<\/ul>\n<\/li>\n<li class=\"toc-level-2\">4.4 \uc2dc\uc7a5 \uae30\ud68c<\/li>\n<li class=\"toc-level-2\">4.5 \uc0b0\uc5c5 \ub9e4\ub825\ub3c4 &#8211; \ud3ec\ud130\uc758 5\uac00\uc9c0 \uacbd\uc7c1 \uc694\uc778 \ubd84\uc11d\n<ul>\n<li class=\"toc-level-3\">4.5.1 \uacf5\uae09\uc5c5\uccb4\uc758 \ud611\uc0c1\ub825<\/li>\n<li class=\"toc-level-3\">4.5.2 \uad6c\ub9e4\uc790\/\uc18c\ube44\uc790\uc758 \ud611\uc0c1\ub825<\/li>\n<li class=\"toc-level-3\">4.5.3 \uc2e0\uaddc \uc9c4\uc785\uc790\uc758 \uc704\ud611<\/li>\n<li class=\"toc-level-3\">4.5.4 \ub300\uccb4 \uc81c\ud488\uc758 \uc704\ud611<\/li>\n<li class=\"toc-level-3\">4.5.5 \uacbd\uc7c1 \uac15\ub3c4<\/li>\n<\/ul>\n<\/li>\n<li class=\"toc-level-2\">4.6 \uc0b0\uc5c5 \uac00\uce58 \uc0ac\uc2ac \ubd84\uc11d<\/li>\n<li class=\"toc-level-2\">4.7 \ub2e4\ucc44\ub110 \ucea0\ud398\uc778 \uad00\ub9ac \uc2dc\uc7a5\uc5d0 \ub300\ud55c COVID-19\uc758 \uc601\ud5a5<\/li>\n<\/ul>\n<p class=\"toc-level-1 toc-content-heading\" id=\"toc-content-heading-4\">5. \uc2dc\uc7a5 \uc138\ubd84\ud654<\/p>\n<ul>\n<li class=\"toc-level-2\">5.1 \ubc30\ud3ec \uc720\ud615\ubcc4\n<ul>\n<li class=\"toc-level-3\">5.1.1 \ud074\ub77c\uc6b0\ub4dc<\/li>\n<li class=\"toc-level-3\">5.1.2 \uc628\ud504\ub808\ubbf8\uc2a4<\/li>\n<\/ul>\n<\/li>\n<li class=\"toc-level-2\">5.2 \uc0b0\uc5c5 \uc218\uc9c1\ubcc4\n<ul>\n<li class=\"toc-level-3\">5.2.1 BFSI<\/li>\n<li class=\"toc-level-3\">5.2.2 IT \ubc0f \ud1b5\uc2e0<\/li>\n<li class=\"toc-level-3\">5.2.3 \uc18c\ub9e4<\/li>\n<li class=\"toc-level-3\">5.2.4 \uc81c\uc870<\/li>\n<li class=\"toc-level-3\">5.2.5 \uc81c\uc57d \ubc0f \ud5ec\uc2a4\ucf00\uc5b4<\/li>\n<li class=\"toc-level-3\">5.2.6 \uae30\ud0c0 \uc0b0\uc5c5 \uc218\uc9c1<\/li>\n<\/ul>\n<\/li>\n<li class=\"toc-level-2\">5.3 \uc9c0\ub9ac\n<ul>\n<li class=\"toc-level-3\">5.3.1 \ubd81\ubbf8<\/li>\n<li class=\"toc-level-3\">5.3.2 \uc720\ub7fd<\/li>\n<li class=\"toc-level-3\">5.3.3 \uc544\uc2dc\uc544 \ud0dc\ud3c9\uc591<\/li>\n<li class=\"toc-level-3\">5.3.4 \ub77c\ud2f4 \uc544\uba54\ub9ac\uce74<\/li>\n<li class=\"toc-level-3\">5.3.5 \uc911\ub3d9 \ubc0f \uc544\ud504\ub9ac\uce74<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<p class=\"toc-level-1 toc-content-heading\" id=\"toc-content-heading-5\">6. \uacbd\uc7c1 \ud658\uacbd<\/p>\n<ul>\n<li class=\"toc-level-2\">6.1 \ud68c\uc0ac \ud504\ub85c\ud544*\n<ul>\n<li class=\"toc-level-3\">6.1.1 Salesforce.com Inc.<\/li>\n<li class=\"toc-level-3\">6.1.2 Adobe Inc.<\/li>\n<li class=\"toc-level-3\">6.1.3 Oracle Corporation<\/li>\n<li class=\"toc-level-3\">6.1.4 IBM Corporation<\/li>\n<li class=\"toc-level-3\">6.1.5 SAP SE<\/li>\n<li class=\"toc-level-3\">6.1.6 SAS Institute, Inc.<\/li>\n<li class=\"toc-level-3\">6.1.7 Experian PLC<\/li>\n<li class=\"toc-level-3\">6.1.8 Infor Inc.<\/li>\n<li class=\"toc-level-3\">6.1.9 Teradata Corporation<\/li>\n<li class=\"toc-level-3\">6.1.10 Marketo, Inc.<\/li>\n<li class=\"toc-level-3\">6.1.11 Redpoint Global Inc.<\/li>\n<li class=\"toc-level-3\">6.1.12 Listrak Inc.<\/li>\n<li class=\"toc-level-3\">6.1.13 Pegasystems Inc.<\/li>\n<li class=\"toc-level-3\">6.1.14 Zeta Global Inc.<\/li>\n<li class=\"toc-level-3\">6.1.15 Selligent Marketing Cloud<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<p class=\"toc-level-1 toc-content-heading\" id=\"toc-content-heading-6\">7. \ud22c\uc790 \ubd84\uc11d<\/p>\n<p class=\"toc-level-1 toc-content-heading\" id=\"toc-content-heading-7\">8. \uc2dc\uc7a5\uc758 \ubbf8\ub798<\/p>\n<div style=\"font-family:regular_semibold\">\uac00\uc6a9\uc131\uc5d0 \ub530\ub77c \ub2ec\ub77c\uc9c8 \uc218 \uc788\uc74c<\/div><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\ub2e4\ucc44\ub110 \ucea0\ud398\uc778 \uad00\ub9ac(Multichannel Campaign Management, MCCM) \uc2dc\uc7a5\uc740 2025\ub144\ubd80\ud130 2030\ub144\uae4c\uc9c0 \uc608\uce21 \uae30\uac04 \ub3d9\uc548 \uc5f0\ud3c9\uade0 23.7%\uc758 \ub192\uc740 \uc131\uc7a5\ub960\uc744 \uae30\ub85d\ud560 \uac83\uc73c\ub85c \uc608\uc0c1\ub429\ub2c8\ub2e4. \uc774 \uc2dc\uc7a5\uc740 \ubc30\ud3ec \uc720\ud615(\ud074\ub77c\uc6b0\ub4dc, \uc628\ud504\ub808\ubbf8\uc2a4), \uc0b0\uc5c5 \uc218\uc9c1(BFSI, IT \ubc0f \ud1b5\uc2e0, \uc18c\ub9e4, \uc81c\uc870, \uc81c\uc57d \ubc0f \ud5ec\uc2a4\ucf00\uc5b4), \uadf8\ub9ac\uace0 \uc9c0\uc5ed\ubcc4\ub85c \uc138\ubd84\ud654\ub429\ub2c8\ub2e4. \ubcf8 \ubcf4\uace0\uc11c\ub294 MCCM \uc2dc\uc7a5\uc758 \uc8fc\uc694 \ub3d9\uc778, \uc81c\uc57d \uc694\uc778, \ud575\uc2ec \ud2b8\ub80c\ub4dc \ubc0f \uacbd\uc7c1 \ud658\uacbd\uc5d0 \ub300\ud55c \uc2ec\uce35\uc801\uc778 \ubd84\uc11d\uc744 \uc81c\uacf5\ud569\ub2c8\ub2e4.<\/p>\n<p>1. \uc2dc\uc7a5 \uaddc\ubaa8 \ubc0f \uc804\ub9dd<\/p>\n<p>MCCM \uc2dc\uc7a5\uc740 2019\ub144\ubd80\ud130 2030\ub144\uae4c\uc9c0\uc758 \uc870\uc0ac \uae30\uac04\uc744 \ud3ec\ud568\ud558\uba70, 2025\ub144\ubd80\ud130 2030\ub144\uae4c\uc9c0\uc758 \uc608\uce21 \ub370\uc774\ud130\uc640 2019\ub144\ubd80\ud130 2023\ub144\uae4c\uc9c0\uc758 \uacfc\uac70 \ub370\uc774\ud130\ub97c \uae30\ubc18\uc73c\ub85c \ubd84\uc11d\ub429\ub2c8\ub2e4. \uc774 \uc2dc\uc7a5\uc740 \uc5f0\ud3c9\uade0 23.70%\uc758 \uc131\uc7a5\ub960\uc744 \ubcf4\uc77c \uac83\uc73c\ub85c \uc804\ub9dd\ub418\uba70, \uc544\uc2dc\uc544 \ud0dc\ud3c9\uc591 \uc9c0\uc5ed\uc774 \uac00\uc7a5 \ube60\ub974\uac8c \uc131\uc7a5\ud558\ub294 \uc2dc\uc7a5\uc73c\ub85c, \ubd81\ubbf8 \uc9c0\uc5ed\uc774 \uac00\uc7a5 \ud070 \uc2dc\uc7a5\uc73c\ub85c \uc608\uce21\ub429\ub2c8\ub2e4.<\/p>\n<p>2. \uc2dc\uc7a5 \ub3d9\uc778<\/p>\n<p>MCCM \uc2dc\uc7a5\uc758 \uc131\uc7a5\uc744 \uacac\uc778\ud558\ub294 \uc8fc\uc694 \uc694\uc778\uc73c\ub85c\ub294 \ubaa8\ubc14\uc77c \ubc0f \uc2a4\ub9c8\ud2b8\ud3f0, \uc774\uba54\uc77c, \uc6f9\uc0ac\uc774\ud2b8 \ub4f1 \ub2e4\uc591\ud55c \ucc44\ub110\uc744 \ud1b5\ud55c \ub370\uc774\ud130 \uc804\uc1a1\ub7c9\uc758 \uc99d\uac00\uac00 \uc788\uc2b5\ub2c8\ub2e4. Cisco Systems Inc.\uc5d0 \ub530\ub974\uba74, 2022\ub144\uae4c\uc9c0 \uc804 \uc138\uacc4 \ubaa8\ubc14\uc77c \ub370\uc774\ud130 \ud2b8\ub798\ud53d\uc740 \uc6d4 77.5 \uc5d1\uc0ac\ubc14\uc774\ud2b8\uc5d0 \ub3c4\ub2ec\ud558\uba70 \uc5f0\ud3c9\uade0 46%\uc758 \uc131\uc7a5\ub960\uc744 \ubcf4\uc77c \uac83\uc73c\ub85c \uc608\uc0c1\ub418\uc5b4 \uc2dc\uc7a5 \uc131\uc7a5\uc744 \ucd09\uc9c4\ud558\uace0 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<p>\ub610\ud55c, \ub514\uc9c0\ud138 \ub9c8\ucf00\ud305 \uc0b0\uc5c5 \ub0b4 \uacbd\uc7c1 \uc2ec\ud654\ub294 \uae30\uc5c5\ub4e4\uc774 \uace0\uac1d \uc911\uc2ec \uc194\ub8e8\uc158\uacfc \uadfc\uc811 \ub9c8\ucf00\ud305(proximity marketing)\uc744 \ud1b5\ud574 \ucc28\ubcc4\ud654\ub97c \uaf80\ud558\uac8c \ub9cc\ub4e4\uba70, \uc774\ub294 \uc2dc\uc7a5 \uc131\uc7a5\uc758 \uae30\ud68c \uc694\uc778\uc73c\ub85c \uc791\uc6a9\ud569\ub2c8\ub2e4. FICCI \ubcf4\uace0\uc11c\uc5d0 \ub530\ub974\uba74, \uc778\ub3c4 \ub514\uc9c0\ud138 \uad11\uace0 \uc0b0\uc5c5\uc740 2015\ub144 470\uc5b5 INR\uc5d0\uc11c 2019\ub144 \uc57d 1,600\uc5b5 INR\ub85c \uc131\uc7a5\ud588\uc73c\uba70, 2024\ub144\uc5d0\ub294 \uc57d 5,390\uc5b5 INR\uc5d0 \uc774\ub97c \uac83\uc73c\ub85c \uc804\ub9dd\ub418\uc5b4, \uc774\ub294 \ub2e4\ucc44\ub110 \ucea0\ud398\uc778 \uad00\ub9ac \uc2dc\uc7a5\uc5d0 \ud070 \ud65c\ub825\uc744 \ubd88\uc5b4\ub123\uc744 \uac83\uc785\ub2c8\ub2e4.<\/p>\n<p>\uc2a4\ub9c8\ud2b8\ud3f0, \ud0dc\ube14\ub9bf \ub4f1 \ud734\ub300\uc6a9 \uae30\uae30\ub97c \ud1b5\ud55c \ubaa8\ubc14\uc77c \ub9c8\ucf00\ud305 \ud2b8\ub80c\ub4dc \uc99d\uac00, \ub124\ud2b8\uc6cc\ud06c \ubc0f \ud1b5\uc2e0 \uae30\uc220 \ubc1c\uc804, \ub514\uc9c0\ud138 \ub9c8\ucf00\ud305 \ud2b8\ub80c\ub4dc \ubcc0\ud654 \ub4f1\ub3c4 \uc2dc\uc7a5 \uc131\uc7a5\uc744 \ub4b7\ubc1b\uce68\ud558\ub294 \uc694\uc778\uc785\ub2c8\ub2e4. PubMatic, Inc.\uc5d0 \ub530\ub974\uba74, 2019\ub144 \ubbf8\uad6d \ubaa8\ubc14\uc77c \uad11\uace0 \uc9c0\ucd9c\uc740 725\uc5b5 \ub2ec\ub7ec\ub85c 2018\ub144 613\uc5b5 \ub2ec\ub7ec \ub300\ube44 \ud06c\uac8c \uc99d\uac00\ud588\uc2b5\ub2c8\ub2e4. Teradata\uc640 \uac19\uc740 \uae30\uc5c5\ub4e4\uc740 \ub9c8\ucf00\ud305 \uc790\uc6d0 \uad00\ub9ac \ubc0f \ub370\uc774\ud130 \uae30\ubc18 \ub9c8\ucf00\ud305 \uc5ed\ub7c9\uc744 \ud1b5\ud574 \ub300\uaddc\ubaa8 B2C \uc870\uc9c1\uc758 MCCM\uc744 \uc9c0\uc6d0\ud558\uba70, \uc18c\uc15c \ubaa8\ub2c8\ud130\ub9c1 \ubc0f \uc81c\uc5b4, \ud398\uc774\uc2a4\ubd81 \uc18c\uc15c \uad11\uace0, \ubaa8\ubc14\uc77c \ucc38\uc5ec \ub4f1\uc758 \uae30\ub2a5\uc744 \uc778\uc218\ud558\uc5ec \uc2dc\uc7a5\uc5d0 \ud30c\uae09\ub825\uc744 \ubbf8 \ubbf8\uce58\uace0 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<p>3. \uc2dc\uc7a5 \uc81c\uc57d \uc694\uc778<\/p>\n<p>\ubc18\uba74, \ub514\uc9c0\ud138 \ub9c8\ucf00\ud305 \uc0b0\uc5c5 \ub0b4 \ub192\uc740 \uacbd\uc7c1 \uac15\ub3c4\ub294 \uae00\ub85c\ubc8c MCCM \uc2dc\uc7a5 \uc131\uc7a5\uc744 \uc800\ud574\ud558\ub294 \uc694\uc778\uc73c\ub85c \uc791\uc6a9\ud569\ub2c8\ub2e4. \ub610\ud55c, \ubaa8\ubc14\uc77c \ub9c8\ucf00\ud305\uc5d0 \ub300\ud55c \uac01\uad6d\uc758 \uc5c4\uaca9\ud55c \uaddc\uc81c \ucc44\ud0dd \uc99d\uac00\uc640 \ud638\ud658\uc131 \uce21\uba74\uc5d0\uc11c \uc218\ubc18\ub418\ub294 \uae30\uc220\uc801 \ubcf5\uc7a1\uc131 \ub4f1\uc740 \ub2e4\ucc44\ub110 \ucea0\ud398\uc778 \uad00\ub9ac \ub3c4\uad6c \ubc0f \uc560\ud50c\ub9ac\ucf00\uc774\uc158 \uc218\uc694\uc5d0 \ubd80\uc815\uc801\uc778 \uc601\ud5a5\uc744 \ubbf8\uce58\uace0 \uc788\uc2b5\ub2c8\ub2e4. \uad11\uace0 \ucc44\ub110\uc758 \ubcc0\ud654\ud558\ub294 \uc5ed\ub3d9\uc131 \ub610\ud55c \uc2dc\uc7a5\uc5d0 \uc601\ud5a5\uc744 \ubbf8\uce58\ub294 \uc81c\uc57d \uc694\uc778 \uc911 \ud558\ub098\uc785\ub2c8\ub2e4.<\/p>\n<p>4. \uc8fc\uc694 \uc2dc\uc7a5 \ud2b8\ub80c\ub4dc \ubc0f \uc778\uc0ac\uc774\ud2b8<\/p>\n<p>4.1. \uc18c\ub9e4 \uc0b0\uc5c5 \ubd80\ubb38\uc758 \uc9c0\ubc30<\/p>\n<p>\ub2e4\ucc44\ub110 \ub9ac\ud14c\uc77c\ub9c1\uc740 \uace0\uac1d\uc5d0\uac8c \uad6c\ub9e4 \ucc44\ub110 \uc120\ud0dd\uad8c\uc744 \uc81c\uacf5\ud558\uace0, \uc1fc\ud551 \ud589\ub3d9\uc5d0 \uae30\ubc18\ud558\uc5ec \uac00\uc7a5 \uc801\ud569\ud55c \ud310\ub9e4 \ucc44\ub110\uc5d0\uc11c \uacbd\ud5d8\uc744 \ucd5c\uc801\ud654\ud558\uba70, \ub9c8\ucf00\ud305 \ubc0f \ub9ac\ud14c\uc77c\ub9c1 \uc804\ub7b5\uc744 \ud1b5\ud569\ud569\ub2c8\ub2e4. \ubaa8\ubc14\uc77c \uae30\uae30\uc758 \ud655\uc0b0\uacfc \uc18c\uc15c \ubbf8\ub514\uc5b4 \ucc44\ub110\uc758 \ud3ed\ubc1c\uc801\uc778 \uc99d\uac00\ub85c \uc18c\ub9e4 \uc0b0\uc5c5\uc774 \ub514\uc9c0\ud138\ud654\ub428\uc5d0 \ub530\ub77c, \uace0\uac1d\ub4e4\uc740 \uc120\ud638\ud558\ub294 \ucc44\ub110\uc744 \ud1b5\ud574 \uac1c\uc778\ud654\ub41c \uba54\uc2dc\uc9c0\ub97c \ubc1b\uae30\ub97c \uae30\ub300\ud569\ub2c8\ub2e4.<\/p>\n<p>\uadf8\ub7ec\ub098 \uc218\ub9ce\uc740 \ub514\uc9c0\ud138 \ud50c\ub7ab\ud3fc\uc774 \uc9c0\uc18d\uc801\uc73c\ub85c \ub4f1\uc7a5\ud558\uace0 \ubc1c\uc804\ud568\uc5d0 \ub530\ub77c, \ubaa8\ub4e0 \ucc44\ub110\uc5d0\uc11c \uc77c\uad00\ub418\uace0 \ud6a8\uc728\uc801\uc778 \uace0\uac1d \uacbd\ud5d8\uc744 \uc81c\uacf5\ud558\ub294 \uac83\uc740 \ubcf5\uc7a1\ud55c \uacfc\uc81c\uc785\ub2c8\ub2e4. Adobe Campaign\uacfc \uac19\uc740 \ucea0\ud398\uc778 \uad00\ub9ac \uc18c\ud504\ud2b8\uc6e8\uc5b4\ub294 \ube0c\ub79c\ub4dc\uac00 \uace0\uac1d\uacfc \uc77c\ub300\uc77c \ucee4\ubba4\ub2c8\ucf00\uc774\uc158\uc744 \ud558\uace0, \uace0\uac1d \uc0dd\uc560 \uc8fc\uae30 \uc804\ubc18\uc5d0 \uac78\uccd0 \uc2dc\uae30\uc801\uc808\ud558\uace0 \uac1c\uc778\ud654\ub41c \ucf58\ud150\uce20\ub97c \uc81c\uacf5\ud568\uc73c\ub85c\uc368 \uace0\uac1d\uc744 \uc720\uc9c0\ud558\ub3c4\ub85d \ub3d5\uc2b5\ub2c8\ub2e4.<\/p>\n<p>Eagle Operating Corp.\uc5d0 \ub530\ub974\uba74, 2020\ub144 \ubbf8\uad6d \uc2dd\ub8cc\ud488 \uc18c\ub9e4\uc5c5\uccb4\uc758 \uc808\ubc18 \uc774\uc0c1\uc774 \ubaa8\ubc14\uc77c \uc1fc\ud551 \uc571 \uc11c\ube44\uc2a4\ub97c \uc81c\uacf5\ud588\uc73c\uba70, \uc774\ub294 \uadf8 \ud574 \uc2dd\ub8cc\ud488\uc810\uc5d0\uc11c \uac00\uc7a5 \ud754\ud55c \uc634\ub2c8\ucc44\ub110 \uc11c\ube44\uc2a4\uc600\uc2b5\ub2c8\ub2e4. \uc720\ub7fd\uc5d0\uc11c\ub294 \ub3c5\uc77c, \ud504\ub791\uc2a4, \ub124\ub35c\ub780\ub4dc\uc758 \ub2e4\uad6d\uc801 \uc18c\ub9e4\uc5c5\uccb4\ub4e4\uc774 \uc634\ub2c8\ucc44\ub110 \uc131\uacfc\ub97c \uae30\ubc18\uc73c\ub85c \uc6b0\uc218\ud55c \uc18c\ub9e4 \uacbd\ud5d8\uc744 \uc81c\uacf5\ud558\ub294 \ub370 \uc55e\uc7a5\uc130\uc2b5\ub2c8\ub2e4. Google \ubca4\uce58\ub9c8\ud06c \ubcf4\uace0\uc11c\uc5d0 \ub530\ub974\uba74, \ub124\ub35c\ub780\ub4dc\uc758 \uc544\uc6c3\ub3c4\uc5b4 \uc2a4\ud3ec\uce20 \uc18c\ub9e4\uc5c5\uccb4 Bever\ub294 \uc634\ub2c8\ucc44\ub110 \uace0\uac1d \uacbd\ud5d8(CX) \uae30\uc900\uc758 67%\ub97c \ucda9\uc871\ud558\uc5ec \uc720\ub7fd \ucd5c\uace0\uc758 \uc634\ub2c8\ucc44\ub110 \uc18c\ub9e4\uc5c5\uccb4\ub85c \ud3c9\uac00\ubc1b\uc558\uc2b5\ub2c8\ub2e4.<\/p>\n<p>SAP SE\uc758 \uc124\ubb38\uc870\uc0ac\uc5d0 \ub530\ub974\uba74, 74%\uc758 \uae30\uc5c5\uc774 \ub2e4\ucc44\ub110 \uc804\ub7b5\uc744 \ud1b5\ud574 \ub9e4\ucd9c\uc744 \uc99d\uac00\uc2dc\ucf30\uace0, 64%\ub294 \uc18c\ube44\uc790 \ucda9\uc131\ub3c4\/\ud68d\ub4dd\uc744 \ub192\uc600\uc73c\uba70, 57%\ub294 \ub354 \ub098\uc740 \uace0\uac1d \uacbd\ud5d8\uc744 \ubcf4\uace0\ud588\uc2b5\ub2c8\ub2e4. \uc601\uad6d Halfords\uc758 \uc0ac\ub840\ucc98\ub7fc, \uace0\uac1d \ub370\uc774\ud130\ub97c \ud65c\uc6a9\ud558\uc5ec \uac1c\uc778\ud654\ub41c \uba54\uc2dc\uc9c0\ub97c \uc0dd\uc131\ud558\ub294 \ub300\uc2e0, \uace0\uac1d\uc774 \uad6c\ub9e4 \uacfc\uc815\uc758 \ub2e4\uc591\ud55c \ub2e8\uacc4\uc5d0\uc11c \uc1fc\ud551 \uce74\ud2b8\ub97c \ud3ec\uae30\ud558\ub294 \uc774\uc720\ub97c \ubd84\uc11d\ud558\uc5ec \uc624\ud508\uc728\uacfc \ud074\ub9ad\ub960\uc744 \ud06c\uac8c \ub192\uc774\ub294 \ub4f1 \uc131\uacf5\uc801\uc778 \ucea0\ud398\uc778 \uad00\ub9ac \uc811\uadfc \ubc29\uc2dd\uc744 \ubcf4\uc5ec\uc8fc\uc5c8\uc2b5\ub2c8\ub2e4.<\/p>\n<p>4.2. \ubd81\ubbf8 \uc2dc\uc7a5\uc758 \uc9c0\ubc30<\/p>\n<p>\ubd81\ubbf8 \uc9c0\uc5ed\uc740 \ube44\uc988\ub2c8\uc2a4 \uc6b4\uc601 \ud655\uc7a5\uacfc \ub9c8\ucf00\ud305 \ucea0\ud398\uc778 \uad00\ub9ac \ubc0f \ubaa8\ub4e0 \ucc44\ub110\uc5d0\uc11c \uace0\uac1d\uc744 \uc81c\uc5b4\ud574\uc57c \ud560 \ud544\uc694\uc131\uc5d0 \ub300\ud55c \uae30\uc5c5\ub4e4\uc758 \uc778\uc2dd \uc99d\uac00\ub85c \uc778\ud574 \ub2e4\ucc44\ub110 \ucea0\ud398\uc778 \uad00\ub9ac \uc194\ub8e8\uc158 \ucc44\ud0dd\ub960\uc774 \uc99d\uac00\ud558\uace0 \uc788\uc2b5\ub2c8\ub2e4. \ud2b9\ud788 \ubbf8\uad6d \uc2dc\uc7a5\uc740 BFSI(\uc740\ud589, \uae08\uc735 \uc11c\ube44\uc2a4 \ubc0f \ubcf4\ud5d8), IT \ubc0f \ud1b5\uc2e0 \uae30\uc5c5\uc758 \uce68\ud22c\uc728 \uc99d\uac00\uc640 \ub514\uc9c0\ud138 \ub9c8\ucf00\ud305 \uc2a4\ud0c0\ud2b8\uc5c5 \uc218 \uc99d\uac00\uc5d0 \ud798\uc785\uc5b4 \uc608\uce21 \uae30\uac04 \ub3d9\uc548 \uc9c0\ubc30\uc801\uc778 \uc704\uce58\ub97c \uc720\uc9c0\ud560 \uac83\uc73c\ub85c \uc608\uc0c1\ub429\ub2c8\ub2e4. \ub610\ud55c, \ubd81\ubbf8 \uc9c0\uc5ed\uc758 \ub124\ud2b8\uc6cc\ud06c \ubc0f \uae30\uc220 \ubc1c\uc804\uc774 \uc0c1\ub2f9\ud558\uc5ec \uc774 \uc9c0\uc5ed\uc774 \ub2e4\ucc44\ub110 \ucea0\ud398\uc778 \uad00\ub9ac \uc2dc\uc7a5\uc5d0\uc11c \uac00\uc7a5 \ud070 \uc810\uc720\uc728\uc744 \ucc28\uc9c0\ud588\uc2b5\ub2c8\ub2e4.<\/p>\n<p>\ubd81\ubbf8 \uc9c0\uc5ed\uc758 \uc8fc\uc694 \ub2e4\ucc44\ub110 \ucea0\ud398\uc778 \uad00\ub9ac \uc2dc\uc7a5 \ud50c\ub808\uc774\uc5b4\ub85c\ub294 Salesforce.com Inc., Oracle Corporation, International Business Machines (IBM) Corporation, Adobe Systems Inc., SAS Institute, Inc., Teradata Corporation \ub4f1\uc774 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<p>5. \uacbd\uc7c1 \ud658\uacbd<\/p>\n<p>\ub2e4\ucc44\ub110 \ucea0\ud398\uc778 \uad00\ub9ac \uc2dc\uc7a5\uc740 \ud30c\ud3b8\ud654\ub418\uc5b4 \uc788\uc73c\uba70, \uc911\uc18c\uae30\uc5c5(SME)\uacfc \ub300\uae30\uc5c5 \ubd80\ubb38\uc5d0\uc11c \uacbd\uc7c1\ud558\ub294 \ub2e4\uc591\ud55c \uc2e0\uaddc \ubc0f \uc8fc\uc694 \uacf5\uae09\uc5c5\uccb4\ub4e4\ub85c \uad6c\uc131\ub418\uc5b4 \uc788\uc2b5\ub2c8\ub2e4. \uc8fc\uc694 \uae00\ub85c\ubc8c MCCM \uc194\ub8e8\uc158 \uacf5\uae09\uc5c5\uccb4\ub85c\ub294 IBM Corporation, Oracle, SAP AG, SAS Institute, Adobe Systems, Infor, Marketo, Salesforce.com, Teradata Corporation \ub4f1\uc774 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<p>2020\ub144 6\uc6d4, Zeta Global\uc740 \uc2e4\uc2dc\uac04 \uc2dc\uc7a5 \ubc0f \uc18c\ube44\uc790 \ub370\uc774\ud130 \ubd84\uc11d \ubc0f \uc778\uc0ac\uc774\ud2b8 \uc194\ub8e8\uc158\uc778 Opportunity Explorer(SM)\ub97c \ucd9c\uc2dc\ud588\uc2b5\ub2c8\ub2e4. \uc774 \uc194\ub8e8\uc158\uc740 Zeta\uc758 \ub3c5\uc810 \ub370\uc774\ud130 \uc138\ud2b8(\uc804 \uc138\uacc4 24\uc5b5 \uac1c \uc2e0\uc6d0)\uc5d0\uc11c \uc778\uad6c \ud1b5\uacc4, \ud589\ub3d9 \ubc0f \uc704\uce58 \uc2e0\ud638\ub97c \uc218\uc9d1\ud558\uc5ec \uc2e4\uc2dc\uac04\uc73c\ub85c \uc815\ubcf4\ub97c \uc885\ud569\ud558\uace0 \uc2e4\ud589 \uac00\ub2a5\ud55c \uc778\uc0ac\uc774\ud2b8\ub97c \ub9de\ucda4\ud615\uc73c\ub85c \ub300\ud654\ud615\uc73c\ub85c \ud45c\uc2dc\ud568\uc73c\ub85c\uc368 \ub9c8\ucf00\ud130\uac00 \ube44\uc988\ub2c8\uc2a4 \uc131\uc7a5 \uae30\ud68c\ub97c \uc2dd\ubcc4, \uc138\ubd84\ud654 \ubc0f \ud65c\uc6a9\ud560 \uc218 \uc788\ub3c4\ub85d \ub3d5\uc2b5\ub2c8\ub2e4.<\/p>\n<p>6. \uc8fc\uc694 \uae30\uc5c5<\/p>\n<p>*   Salesforce.com Inc.<br \/>\n*   Oracle Corporation<br \/>\n*   IBM Corporation<br \/>\n*   Adobe Inc.<br \/>\n*   SAP SE<\/p>\n<p>(\uc8fc: \uc8fc\uc694 \uae30\uc5c5\uc740 \ud2b9\uc815 \uc21c\uc11c \uc5c6\uc774 \ub098\uc5f4\ub418\uc5c8\uc2b5\ub2c8\ub2e4.)<\/p>\n<p>\uacb0\ub860\uc801\uc73c\ub85c, \ub2e4\ucc44\ub110 \ucea0\ud398\uc778 \uad00\ub9ac \uc2dc\uc7a5\uc740 \ub514\uc9c0\ud138 \uc804\ud658 \uac00\uc18d\ud654\uc640 \uace0\uac1d \uacbd\ud5d8\uc758 \uc911\uc694\uc131 \uc99d\ub300\uc5d0 \ud798\uc785\uc5b4 \ub192\uc740 \uc131\uc7a5\uc138\ub97c \uc774\uc5b4\uac08 \uac83\uc73c\ub85c \uc804\ub9dd\ub429\ub2c8\ub2e4. \ud2b9\ud788 \uc18c\ub9e4 \uc0b0\uc5c5\uacfc \ubd81\ubbf8 \uc9c0\uc5ed\uc774 \uc774\ub7ec\ud55c \uc131\uc7a5\uc744 \uc8fc\ub3c4\ud560 \uac83\uc73c\ub85c \ubcf4\uc774\uba70, \uacbd\uc7c1 \uc2ec\ud654 \uc18d\uc5d0\uc11c \uae30\uc5c5\ub4e4\uc740 \ud601\uc2e0\uc801\uc778 \uc194\ub8e8\uc158\uacfc \uace0\uac1d \uc911\uc2ec \uc804\ub7b5\uc744 \ud1b5\ud574 \uc2dc\uc7a5\uc5d0\uc11c\uc758 \uc785\uc9c0\ub97c \uac15\ud654\ud560 \uac83\uc785\ub2c8\ub2e4.<\/p>\n<p>\ubcf8 \ubcf4\uace0\uc11c\ub294 \uae00\ub85c\ubc8c \uba40\ud2f0\ucc44\ub110 \ucea0\ud398\uc778 \uad00\ub9ac \uc2dc\uc7a5\uc5d0 \ub300\ud55c \uc2ec\uce35\uc801\uc778 \ubd84\uc11d\uc744 \uc81c\uacf5\ud569\ub2c8\ub2e4. \uba40\ud2f0\ucc44\ub110 \ucea0\ud398\uc778 \uad00\ub9ac\ub294 \uc81c\ud488 \ucf58\ud150\uce20 \uad00\ub9ac\uc790\uac00 \ud310\ub9e4\uc758 &#8216;\ub204\uac00, \ubb34\uc5c7\uc744, \uc5b4\ub514\uc11c, \uc5b8\uc81c, \uc65c&#8217;\ub97c \uba74\ubc00\ud788 \ubd84\uc11d\ud558\uc5ec \uac01 \ud310\ub9e4 \ucc44\ub110\uc744 \ucd5c\uc801\ud654\ud558\uace0 \uace0\uac1d \uacbd\ud5d8\uc744 \ud5a5\uc0c1\uc2dc\ud0a4\uba70 \ub9c8\ucf00\ud305 \ud22c\uc790 \ud6a8\uc728\uc744 \uadf9\ub300\ud654\ud558\ub294 \ub2e4\uba74\uc801\uc778 \ubd84\uc57c\uc785\ub2c8\ub2e4. \uc774\ub294 \uc870\uc9c1\uc774 \uc6f9\uc0ac\uc774\ud2b8, \uc18c\uc15c \ubbf8\ub514\uc5b4, \ub2e4\uc774\ub809\ud2b8 \uba54\uc77c, \ubaa8\ubc14\uc77c, \ucf5c\uc13c\ud130, \uc774\uba54\uc77c \ub4f1 \ub2e4\uc591\ud55c \uace0\uac1d \uc811\uc810\uc744 \ud1b5\ud574 \uace0\uac1d\uc5d0\uac8c \ub9de\ucda4\ud615 \uc81c\uc548\uc744 \uc815\uc758, \uc870\uc728, \uc18c\ud1b5 \ubc0f \uc804\ub2ec\ud560 \uc218 \uc788\ub3c4\ub85d \uc9c0\uc6d0\ud569\ub2c8\ub2e4.<\/p>\n<p>\ubcf4\uace0\uc11c\ub294 \uc2dc\uc7a5\uc758 \uc804\ubc18\uc801\uc778 \uac1c\uc694\ub97c \uc2dc\uc791\uc73c\ub85c, \uc8fc\uc694 \uc2dc\uc7a5 \ub3d9\uc778, \uc81c\uc57d \uc694\uc778, \uadf8\ub9ac\uace0 \uc131\uc7a5 \uae30\ud68c\ub97c \uc0c1\uc138\ud788 \ub2e4\ub8f9\ub2c8\ub2e4. \uc8fc\uc694 \uc2dc\uc7a5 \ub3d9\uc778\uc73c\ub85c\ub294 \ub514\uc9c0\ud138 \ub9c8\ucf00\ud305\uc758 \uc99d\uac00\ud558\ub294 \ud2b8\ub80c\ub4dc\uc640 \uae30\uc220 \uc9c4\ud654 \ubc0f \ub124\ud2b8\uc6cc\ud06c \ubc1c\uc804\uc774 \uaf3d\ud799\ub2c8\ub2e4. \ubc18\uba74, \uba40\ud2f0\ucc44\ub110 \ucea0\ud398\uc778\uc758 \ubcf5\uc7a1\uc131\uacfc \uace0\uac1d \uac1c\uc778 \uc815\ubcf4 \ubcf4\ud638 \ubc0f \ubcf4\uc548\uc5d0 \ub300\ud55c \uc6b0\ub824\ub294 \uc2dc\uc7a5 \uc131\uc7a5\uc744 \uc800\ud574\ud558\ub294 \uc8fc\uc694 \uc81c\uc57d \uc694\uc778\uc73c\ub85c \ubd84\uc11d\ub429\ub2c8\ub2e4. \ub610\ud55c, \uc0b0\uc5c5\uc758 \ub9e4\ub825\ub3c4\ub97c \ud3c9\uac00\ud558\uae30 \uc704\ud55c Porter\uc758 5\uac00\uc9c0 \uacbd\uc7c1 \uc694\uc778 \ubd84\uc11d(\uacf5\uae09\uc5c5\uccb4 \ubc0f \uad6c\ub9e4\uc790\uc758 \uad50\uc12d\ub825, \uc2e0\uaddc \uc9c4\uc785\uc790\uc758 \uc704\ud611, \ub300\uccb4\uc7ac\uc758 \uc704\ud611, \uacbd\uc7c1 \uac15\ub3c4)\uacfc \uc0b0\uc5c5 \uac00\uce58 \uc0ac\uc2ac \ubd84\uc11d\uc774 \ud3ec\ud568\ub418\uc5b4 \uc788\uc2b5\ub2c8\ub2e4. \ud2b9\ud788, COVID-19 \ud32c\ub370\ubbf9\uc774 \uba40\ud2f0\ucc44\ub110 \ucea0\ud398\uc778 \uad00\ub9ac \uc2dc\uc7a5\uc5d0 \ubbf8\uce5c \uc601\ud5a5\uc5d0 \ub300\ud55c \ubd84\uc11d\ub3c4 \uc81c\uacf5\ub429\ub2c8\ub2e4.<\/p>\n<p>\uc2dc\uc7a5 \uc138\ubd84\ud654\ub294 \ud06c\uac8c \uc138 \uac00\uc9c0 \uae30\uc900\uc5d0 \ub530\ub77c \uc774\ub8e8\uc5b4\uc9d1\ub2c8\ub2e4. \uccab\uc9f8, \ubc30\ud3ec \uc720\ud615\ubcc4\ub85c\ub294 \ud074\ub77c\uc6b0\ub4dc \uae30\ubc18 \uc194\ub8e8\uc158\uacfc \uc628\ud504\ub808\ubbf8\uc2a4 \uc194\ub8e8\uc158\uc73c\ub85c \ub098\ub269\ub2c8\ub2e4. \ub458\uc9f8, \uc0b0\uc5c5 \uc218\uc9c1\ubcc4\ub85c\ub294 BFSI(\uc740\ud589, \uae08\uc735 \uc11c\ube44\uc2a4 \ubc0f \ubcf4\ud5d8), IT \ubc0f \ud1b5\uc2e0, \uc18c\ub9e4, \uc81c\uc870, \uc81c\uc57d \ubc0f \ud5ec\uc2a4\ucf00\uc5b4, \uadf8\ub9ac\uace0 \uae30\ud0c0 \uc0b0\uc5c5 \uc218\uc9c1\uc73c\ub85c \ubd84\ub958\ub429\ub2c8\ub2e4. \uc14b\uc9f8, \uc9c0\ub9ac\uc801 \uc138\ubd84\ud654\ub294 \ubd81\ubbf8, \uc720\ub7fd, \uc544\uc2dc\uc544 \ud0dc\ud3c9\uc591, \ub77c\ud2f4 \uc544\uba54\ub9ac\uce74, \uc911\ub3d9 \ubc0f \uc544\ud504\ub9ac\uce74 \ub4f1 \uc8fc\uc694 \uc9c0\uc5ed \uc2dc\uc7a5\uc744 \ud3ec\uad04\ud569\ub2c8\ub2e4.<\/p>\n<p>\uacbd\uc7c1 \ud658\uacbd \ubd84\uc11d \uc139\uc158\uc5d0\uc11c\ub294 Salesforce.com Inc., Adobe Inc., Oracle Corporation, IBM Corporation, SAP SE\ub97c \ud3ec\ud568\ud55c \uc8fc\uc694 15\uac1c \uae30\uc5c5\uc758 \uc0c1\uc138 \ud504\ub85c\ud544\uc744 \uc81c\uacf5\ud558\uc5ec \uc2dc\uc7a5 \ub0b4 \uc8fc\uc694 \ud50c\ub808\uc774\uc5b4\ub4e4\uc758 \uc804\ub7b5\uacfc \uc704\uce58\ub97c \ud30c\uc545\ud560 \uc218 \uc788\ub3c4\ub85d \ub3d5\uc2b5\ub2c8\ub2e4.<\/p>\n<p>\ubcf4\uace0\uc11c\uc758 \ud575\uc2ec \ub0b4\uc6a9\uc5d0 \ub530\ub974\uba74, \uae00\ub85c\ubc8c \uba40\ud2f0\ucc44\ub110 \ucea0\ud398\uc778 \uad00\ub9ac \uc2dc\uc7a5\uc740 2025\ub144\ubd80\ud130 2030\ub144\uae4c\uc9c0 \uc608\uce21 \uae30\uac04 \ub3d9\uc548 \uc5f0\ud3c9\uade0 \uc131\uc7a5\ub960(CAGR) 23.7%\ub97c \uae30\ub85d\ud558\uba70 \ub192\uc740 \uc131\uc7a5\uc138\ub97c \ubcf4\uc77c \uac83\uc73c\ub85c \uc804\ub9dd\ub429\ub2c8\ub2e4. 2025\ub144\uc5d0\ub294 \ubd81\ubbf8 \uc9c0\uc5ed\uc774 \uac00\uc7a5 \ud070 \uc2dc\uc7a5 \uc810\uc720\uc728\uc744 \ucc28\uc9c0\ud560 \uac83\uc73c\ub85c \uc608\uc0c1\ub418\uba70, \uc544\uc2dc\uc544 \ud0dc\ud3c9\uc591 \uc9c0\uc5ed\uc740 \uc608\uce21 \uae30\uac04 \ub3d9\uc548 \uac00\uc7a5 \ube60\ub978 \uc131\uc7a5\ub960\uc744 \uae30\ub85d\ud560 \uac83\uc73c\ub85c \uc608\uce21\ub429\ub2c8\ub2e4. \ubcf8 \ubcf4\uace0\uc11c\ub294 2019\ub144\ubd80\ud130 2024\ub144\uae4c\uc9c0\uc758 \uacfc\uac70 \uc2dc\uc7a5 \uaddc\ubaa8 \ub370\uc774\ud130\uc640 2025\ub144\ubd80\ud130 2030\ub144\uae4c\uc9c0\uc758 \uc608\uce21 \uc2dc\uc7a5 \uaddc\ubaa8\ub97c \ud3ec\ud568\ud558\uc5ec \uc2dc\uc7a5\uc758 \ud604\uc7ac\uc640 \ubbf8\ub798\ub97c \uc885\ud569\uc801\uc73c\ub85c \uc870\ub9dd\ud569\ub2c8\ub2e4. \ub9c8\uc9c0\ub9c9\uc73c\ub85c, \ud22c\uc790 \ubd84\uc11d\uacfc \uc2dc\uc7a5\uc758 \ubbf8\ub798\uc5d0 \ub300\ud55c \uc804\ub9dd\uc744 \uc81c\uc2dc\ud558\uc5ec \uc774\ud574\uad00\uacc4\uc790\ub4e4\uc5d0\uac8c \uc911\uc694\ud55c \ud1b5\ucc30\ub825\uc744 \uc81c\uacf5\ud569\ub2c8\ub2e4.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-40007","post","type-post","status-publish","format-standard","hentry","category-market-reports"],"_links":{"self":[{"href":"https:\/\/www.globalresearch.co.kr\/insight\/wp-json\/wp\/v2\/posts\/40007"}],"collection":[{"href":"https:\/\/www.globalresearch.co.kr\/insight\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.globalresearch.co.kr\/insight\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.globalresearch.co.kr\/insight\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.globalresearch.co.kr\/insight\/wp-json\/wp\/v2\/comments?post=40007"}],"version-history":[{"count":0,"href":"https:\/\/www.globalresearch.co.kr\/insight\/wp-json\/wp\/v2\/posts\/40007\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.globalresearch.co.kr\/insight\/wp-json\/wp\/v2\/media?parent=40007"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.globalresearch.co.kr\/insight\/wp-json\/wp\/v2\/categories?post=40007"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.globalresearch.co.kr\/insight\/wp-json\/wp\/v2\/tags?post=40007"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}