{"id":49138,"date":"2026-02-20T12:42:59","date_gmt":"2026-02-20T12:42:59","guid":{"rendered":"https:\/\/www.globalresearch.co.kr\/insight\/music-market-landscape-mordor\/"},"modified":"2026-09-25T02:23:34","modified_gmt":"2026-09-24T17:23:34","slug":"music-market-landscape-mordor","status":"publish","type":"post","link":"https:\/\/www.globalresearch.co.kr\/insight\/music-market-landscape-mordor\/","title":{"rendered":"\uc138\uacc4\uc758 \uc74c\uc545 \uc2dc\uc7a5 \uaddc\ubaa8 \ubc0f \uc810\uc720\uc728 \ubd84\uc11d &#8211; \uc131\uc7a5 \ub3d9\ud5a5 \ubc0f \uc804\ub9dd (2026\ub144 &#8211; 2031\ub144)"},"content":{"rendered":"<p><img decoding=\"async\" src=\"https:\/\/www.globalresearch.co.kr\/insight\/wp-content\/uploads\/2026\/02\/music-market-landscape_1667452772835_Compiled_Logo.webp\" alt=\"Chart\" class=\"aligncenter size-full\" \/><\/p>\n<p><img decoding=\"async\" src=\"https:\/\/www.globalresearch.co.kr\/insight\/wp-content\/uploads\/2026\/02\/music-market-landscape-size-image-1770823237775.webp\" alt=\"Chart\" class=\"aligncenter size-full\" \/><\/p>\n<p class=\"toc-level-1 toc-content-heading\" id=\"toc-content-heading-0\">1. \uc11c\ub860<\/p>\n<ul>\n<li class=\"toc-level-2\">1.1 \uc2dc\uc7a5 \uc815\uc758 \ubc0f \ubc94\uc704<\/li>\n<li class=\"toc-level-2\">1.2 \uc5f0\uad6c \uac00\uc815<\/li>\n<\/ul>\n<p class=\"toc-level-1 toc-content-heading\" id=\"toc-content-heading-1\">2. \uc5f0\uad6c \ubc29\ubc95\ub860<\/p>\n<p class=\"toc-level-1 toc-content-heading\" id=\"toc-content-heading-2\">3. \uc694\uc57d<\/p>\n<p class=\"toc-level-1 toc-content-heading\" id=\"toc-content-heading-3\">4. \uc2dc\uc7a5 \ud658\uacbd<\/p>\n<ul>\n<li class=\"toc-level-2\">4.1 \uc2dc\uc7a5 \uac1c\uc694<\/li>\n<li class=\"toc-level-2\">4.2 \uc2dc\uc7a5 \ub3d9\uc778\n<ul>\n<li class=\"toc-level-3\">4.2.1 \uc74c\uc545 \uc2a4\ud2b8\ub9ac\ubc0d \uad6c\ub3c5\uc758 \uac00\uc18d\ud654\ub41c \ucc44\ud0dd<\/li>\n<li class=\"toc-level-3\">4.2.2 \uc2e0\ud765 \uc2dc\uc7a5\uc5d0\uc11c \uc2a4\ub9c8\ud2b8\ud3f0 \ubc0f \uc778\ud130\ub137 \ubcf4\uae09\ub960 \uc99d\uac00<\/li>\n<li class=\"toc-level-3\">4.2.3 \uc74c\uc545 \ubc1c\uacac\uc744 \ucd09\uc9c4\ud558\ub294 \uc18c\uc15c \ubbf8\ub514\uc5b4 \ubc0f \uc9e7\uc740 \ud615\uc2dd \ube44\ub514\uc624 \ud50c\ub7ab\ud3fc\uc758 \uc131\uc7a5<\/li>\n<li class=\"toc-level-3\">4.2.4 \uc74c\ubc18\uc0ac \ubc0f \uc0ac\ubaa8 \ud380\ub4dc\uc758 \uac15\ub825\ud55c \ud22c\uc790 \ubc0f \uce74\ud0c8\ub85c\uadf8 \uc778\uc218<\/li>\n<li class=\"toc-level-3\">4.2.5 \ubab0\uc785\ud615 \uc624\ub514\uc624 \ud615\uc2dd(Dolby Atmos, Sony 360RA) \ud655\uc0b0\uc73c\ub85c ARPU \uc99d\ub300<\/li>\n<li class=\"toc-level-3\">4.2.6 \ube14\ub85d\uccb4\uc778 \uae30\ubc18 \ud32c \uc9c1\uc811 \uc218\uc775\ud654 \ubaa8\ub378 (NFT, \ubd80\ubd84 \uc18c\uc720\uad8c)<\/li>\n<\/ul>\n<\/li>\n<li class=\"toc-level-2\">4.3 \uc2dc\uc7a5 \uc81c\uc57d\n<ul>\n<li class=\"toc-level-3\">4.3.1 \uc9c0\uc18d\uc801\uc778 \uc800\uc791\uad8c \uce68\ud574 \ubc0f \ub514\uc9c0\ud138 \ubd88\ubc95 \ubcf5\uc81c<\/li>\n<li class=\"toc-level-3\">4.3.2 \ucd5c\uace0 \ucc3d\uc791\uc790\uc758 \ud611\uc0c1\ub825 \uc99d\uac00\ub85c \uc778\ud55c \ub85c\uc5f4\ud2f0 \ube44\uc6a9 \uc0c1\uc2b9<\/li>\n<li class=\"toc-level-3\">4.3.3 \uc2e0\ud765 \uc2dc\uc7a5\uc758 \ub77c\uc774\uc120\uc2a4 \uc81c\ub3c4 \ud30c\ud3b8\ud654\ub85c \uc11c\ube44\uc2a4 \ucd9c\uc2dc \uc9c0\uc5f0<\/li>\n<li class=\"toc-level-3\">4.3.4 \uc2a4\ud2b8\ub9ac\ubc0d\uc744 \uc704\ud55c \ub370\uc774\ud130 \uc13c\ud130 \uc5d0\ub108\uc9c0 \uc0ac\uc6a9\uc5d0 \ub300\ud55c \ud0c4\uc18c \uac10\uc2dc \uac15\ud654<\/li>\n<\/ul>\n<\/li>\n<li class=\"toc-level-2\">4.4 \uaddc\uc81c \ud658\uacbd<\/li>\n<li class=\"toc-level-2\">4.5 \uae30\uc220 \uc804\ub9dd<\/li>\n<li class=\"toc-level-2\">4.6 \ud3ec\ud130\uc758 5\uac00\uc9c0 \uacbd\uc7c1 \uc694\uc778 \ubd84\uc11d\n<ul>\n<li class=\"toc-level-3\">4.6.1 \uacf5\uae09\uc790\uc758 \ud611\uc0c1\ub825<\/li>\n<li class=\"toc-level-3\">4.6.2 \uc18c\ube44\uc790\uc758 \ud611\uc0c1\ub825<\/li>\n<li class=\"toc-level-3\">4.6.3 \uc2e0\uaddc \uc9c4\uc785\uc790\uc758 \uc704\ud611<\/li>\n<li class=\"toc-level-3\">4.6.4 \ub300\uccb4 \uc81c\ud488\uc758 \uc704\ud611<\/li>\n<li class=\"toc-level-3\">4.6.5 \uacbd\uc7c1 \uac15\ub3c4<\/li>\n<\/ul>\n<\/li>\n<li class=\"toc-level-2\">4.7 \uc0b0\uc5c5 \uc774\ud574\uad00\uacc4\uc790 \ubd84\uc11d<\/li>\n<li class=\"toc-level-2\">4.8 \uac70\uc2dc \uacbd\uc81c \uc694\uc778\uc774 \uc2dc\uc7a5\uc5d0 \ubbf8\uce58\ub294 \uc601\ud5a5<\/li>\n<\/ul>\n<p class=\"toc-level-1 toc-content-heading\" id=\"toc-content-heading-4\">5. \uc2dc\uc7a5 \uaddc\ubaa8 \ubc0f \uc131\uc7a5 \uc608\uce21 (\uac00\uce58)<\/p>\n<ul>\n<li class=\"toc-level-2\">5.1 \uc218\uc775 \ucc3d\ucd9c \ud615\uc2dd\ubcc4\n<ul>\n<li class=\"toc-level-3\">5.1.1 \uc2a4\ud2b8\ub9ac\ubc0d<\/li>\n<li class=\"toc-level-3\">5.1.2 \ub514\uc9c0\ud138 \ub2e4\uc6b4\ub85c\ub4dc (\uc2a4\ud2b8\ub9ac\ubc0d \uc81c\uc678)<\/li>\n<li class=\"toc-level-3\">5.1.3 \uc2e4\ubb3c \uc81c\ud488<\/li>\n<li class=\"toc-level-3\">5.1.4 \uacf5\uc5f0\uad8c<\/li>\n<li class=\"toc-level-3\">5.1.5 \ub3d9\uae30\ud654 \uc218\uc775<\/li>\n<li class=\"toc-level-3\">5.1.6 \uc0c1\ud488\ud654 \ubc0f \ub77c\uc774\uc120\uc2f1<\/li>\n<\/ul>\n<\/li>\n<li class=\"toc-level-2\">5.2 \uc7a5\ub974\ubcc4\n<ul>\n<li class=\"toc-level-3\">5.2.1 \ud31d<\/li>\n<li class=\"toc-level-3\">5.2.2 \ub85d<\/li>\n<li class=\"toc-level-3\">5.2.3 \ud799\ud569 \/ \ub7a9<\/li>\n<li class=\"toc-level-3\">5.2.4 \uc77c\ub809\ud2b8\ub85c\ub2c9 \/ \ub304\uc2a4<\/li>\n<li class=\"toc-level-3\">5.2.5 \ud074\ub798\uc2dd<\/li>\n<li class=\"toc-level-3\">5.2.6 \uc7ac\uc988<\/li>\n<li class=\"toc-level-3\">5.2.7 \ucee8\ud2b8\ub9ac<\/li>\n<li class=\"toc-level-3\">5.2.8 \ub77c\ud2f4<\/li>\n<\/ul>\n<\/li>\n<li class=\"toc-level-2\">5.3 \uc720\ud1b5 \ucc44\ub110\ubcc4\n<ul>\n<li class=\"toc-level-3\">5.3.1 \uc628\ub77c\uc778 \ud50c\ub7ab\ud3fc<\/li>\n<li class=\"toc-level-3\">5.3.2 \uc624\ud504\ub77c\uc778 \/ \uc2e4\uc81c \ub9e4\uc7a5 \uc18c\ub9e4<\/li>\n<\/ul>\n<\/li>\n<li class=\"toc-level-2\">5.4 \ucd5c\uc885 \uc0ac\uc6a9\uc790\ubcc4\n<ul>\n<li class=\"toc-level-3\">5.4.1 \uac1c\uc778 \uc18c\ube44\uc790<\/li>\n<li class=\"toc-level-3\">5.4.2 \uc0c1\uc5c5 \uc2dc\uc124 (\ubc14, \ud638\ud154, \uc18c\ub9e4)<\/li>\n<li class=\"toc-level-3\">5.4.3 \ubbf8\ub514\uc5b4 \ubc0f \uc5d4\ud130\ud14c\uc778\uba3c\ud2b8 \uc81c\uc791\uc790 (\uc601\ud654, TV, \uac8c\uc784)<\/li>\n<li class=\"toc-level-3\">5.4.4 \ube0c\ub79c\ub4dc \ubc0f \uad11\uace0\uc8fc<\/li>\n<li class=\"toc-level-3\">5.4.5 \uc774\ubca4\ud2b8 \ubc0f \ucf58\uc11c\ud2b8 \uc8fc\ucd5c\uc790<\/li>\n<\/ul>\n<\/li>\n<li class=\"toc-level-2\">5.5 \uc9c0\uc5ed\ubcc4\n<ul>\n<li class=\"toc-level-3\">5.5.1 \ubd81\ubbf8<\/li>\n<li class=\"toc-level-4\">5.5.1.1 \ubbf8\uad6d<\/li>\n<li class=\"toc-level-4\">5.5.1.2 \uce90\ub098\ub2e4<\/li>\n<li class=\"toc-level-3\">5.5.2 \ub0a8\ubbf8<\/li>\n<li class=\"toc-level-4\">5.5.2.1 \ube0c\ub77c\uc9c8<\/li>\n<li class=\"toc-level-4\">5.5.2.2 \uc544\ub974\ud5e8\ud2f0\ub098<\/li>\n<li class=\"toc-level-4\">5.5.2.3 \ub0a8\ubbf8 \uae30\ud0c0 \uc9c0\uc5ed<\/li>\n<li class=\"toc-level-3\">5.5.3 \uc720\ub7fd<\/li>\n<li class=\"toc-level-4\">5.5.3.1 \ub3c5\uc77c<\/li>\n<li class=\"toc-level-4\">5.5.3.2 \uc601\uad6d<\/li>\n<li class=\"toc-level-4\">5.5.3.3 \ud504\ub791\uc2a4<\/li>\n<li class=\"toc-level-4\">5.5.3.4 \uc2a4\ud398\uc778<\/li>\n<li class=\"toc-level-4\">5.5.3.5 \uc774\ud0c8\ub9ac\uc544<\/li>\n<li class=\"toc-level-4\">5.5.3.6 \ub7ec\uc2dc\uc544<\/li>\n<li class=\"toc-level-4\">5.5.3.7 \uc720\ub7fd \uae30\ud0c0 \uc9c0\uc5ed<\/li>\n<li class=\"toc-level-3\">5.5.4 \uc544\uc2dc\uc544 \ud0dc\ud3c9\uc591<\/li>\n<li class=\"toc-level-4\">5.5.4.1 \uc911\uad6d<\/li>\n<li class=\"toc-level-4\">5.5.4.2 \uc77c\ubcf8<\/li>\n<li class=\"toc-level-4\">5.5.4.3 \uc778\ub3c4<\/li>\n<li class=\"toc-level-4\">5.5.4.4 \ub300\ud55c\ubbfc\uad6d<\/li>\n<li class=\"toc-level-4\">5.5.4.5 \ud638\uc8fc \ubc0f \ub274\uc9c8\ub79c\ub4dc<\/li>\n<li class=\"toc-level-4\">5.5.4.6 \uc544\uc2dc\uc544 \ud0dc\ud3c9\uc591 \uae30\ud0c0 \uc9c0\uc5ed<\/li>\n<li class=\"toc-level-3\">5.5.5 \uc911\ub3d9 \ubc0f \uc544\ud504\ub9ac\uce74<\/li>\n<li class=\"toc-level-4\">5.5.5.1 \uc911\ub3d9<\/li>\n<li class=\"toc-level-5\">5.5.5.1.1 \uc544\ub78d\uc5d0\ubbf8\ub9ac\ud2b8<\/li>\n<li class=\"toc-level-5\">5.5.5.1.2 \uc0ac\uc6b0\ub514\uc544\ub77c\ube44\uc544<\/li>\n<li class=\"toc-level-5\">5.5.5.1.3 \ud280\ub974\ud0a4\uc608<\/li>\n<li class=\"toc-level-5\">5.5.5.1.4 \uc911\ub3d9 \uae30\ud0c0 \uc9c0\uc5ed<\/li>\n<li class=\"toc-level-4\">5.5.5.2 \uc544\ud504\ub9ac\uce74<\/li>\n<li class=\"toc-level-5\">5.5.5.2.1 \ub0a8\uc544\ud504\ub9ac\uce74 \uacf5\ud654\uad6d<\/li>\n<li class=\"toc-level-5\">5.5.5.2.2 \uc774\uc9d1\ud2b8<\/li>\n<li class=\"toc-level-5\">5.5.5.2.3 \uc544\ud504\ub9ac\uce74 \uae30\ud0c0 \uc9c0\uc5ed<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<p class=\"toc-level-1 toc-content-heading\" id=\"toc-content-heading-5\">6. \uacbd\uc7c1 \ud658\uacbd<\/p>\n<ul>\n<li class=\"toc-level-2\">6.1 \uc2dc\uc7a5 \uc9d1\uc911\ub3c4<\/li>\n<li class=\"toc-level-2\">6.2 \uc804\ub7b5\uc801 \uc6c0\uc9c1\uc784<\/li>\n<li class=\"toc-level-2\">6.3 \uc2dc\uc7a5 \uc810\uc720\uc728 \ubd84\uc11d<\/li>\n<li class=\"toc-level-2\">6.4 \uae30\uc5c5 \ud504\ub85c\ud544 (\uae00\ub85c\ubc8c \uac1c\uc694, \uc2dc\uc7a5 \uac1c\uc694, \ud575\uc2ec \ubd80\ubb38, \uc7ac\ubb34 \uc815\ubcf4(\uac00\ub2a5\ud55c \uacbd\uc6b0), \uc804\ub7b5 \uc815\ubcf4, \uc8fc\uc694 \uae30\uc5c5\uc758 \uc2dc\uc7a5 \uc21c\uc704\/\uc810\uc720\uc728, \uc81c\ud488 \ubc0f \uc11c\ube44\uc2a4, \ucd5c\uadfc \uac1c\ubc1c \ud3ec\ud568)\n<ul>\n<li class=\"toc-level-3\">6.4.1 Universal Music Group N.V.<\/li>\n<li class=\"toc-level-3\">6.4.2 Sony Music Entertainment (Sony Corporation of America)<\/li>\n<li class=\"toc-level-3\">6.4.3 Warner Music Group Corp.<\/li>\n<li class=\"toc-level-3\">6.4.4 BMG Rights Management GmbH<\/li>\n<li class=\"toc-level-3\">6.4.5 Kobalt Music Group Ltd.<\/li>\n<li class=\"toc-level-3\">6.4.6 Spotify Technology S.A.<\/li>\n<li class=\"toc-level-3\">6.4.7 Apple Inc. (Apple Music)<\/li>\n<li class=\"toc-level-3\">6.4.8 Amazon.com, Inc. (Amazon Music)<\/li>\n<li class=\"toc-level-3\">6.4.9 Alphabet Inc. (YouTube Music)<\/li>\n<li class=\"toc-level-3\">6.4.10 Tencent Music Entertainment Group<\/li>\n<li class=\"toc-level-3\">6.4.11 Deezer S.A.<\/li>\n<li class=\"toc-level-3\">6.4.12 Tidal Music AS<\/li>\n<li class=\"toc-level-3\">6.4.13 SoundCloud Global Limited and Co. KG<\/li>\n<li class=\"toc-level-3\">6.4.14 Pandora Media, LLC (Sirius XM Holdings Inc.)<\/li>\n<li class=\"toc-level-3\">6.4.15 NetEase Cloud Music (NetEase, Inc.)<\/li>\n<li class=\"toc-level-3\">6.4.16 Anghami Inc.<\/li>\n<li class=\"toc-level-3\">6.4.17 Melon Company (Kakao Entertainment)<\/li>\n<li class=\"toc-level-3\">6.4.18 Yandex Music LLC<\/li>\n<li class=\"toc-level-3\">6.4.19 Boomplay Music Group Limited<\/li>\n<li class=\"toc-level-3\">6.4.20 JioSaavn LLC<\/li>\n<li class=\"toc-level-3\">6.4.21 KKBOX Inc.<\/li>\n<li class=\"toc-level-3\">6.4.22 Curb Records, Inc.<\/li>\n<li class=\"toc-level-3\">6.4.23 Believe S.A.<\/li>\n<li class=\"toc-level-3\">6.4.24 CD Baby, Inc.<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<p class=\"toc-level-1 toc-content-heading\" id=\"toc-content-heading-6\">7. \uc2dc\uc7a5 \uae30\ud68c \ubc0f \ubbf8\ub798 \uc804\ub9dd<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\uc74c\uc545 \uc2dc\uc7a5 \ubd84\uc11d \ubcf4\uace0\uc11c: \uc0b0\uc5c5 \uc131\uc7a5, \uaddc\ubaa8 \ubc0f 2031\ub144 \uc804\ub9dd \uc0c1\uc138 \uc694\uc57d<\/p>\n<p>Mordor Intelligence\uc758 &#8216;\uc74c\uc545 \uc2dc\uc7a5 \ubd84\uc11d \ubcf4\uace0\uc11c&#8217;\ub294 \uae00\ub85c\ubc8c \uc74c\uc545 \uc2dc\uc7a5\uc758 \uc131\uc7a5 \ub3d9\ud5a5, \uaddc\ubaa8 \ubc0f 2031\ub144\uae4c\uc9c0\uc758 \uc608\uce21\uc744 \uc0c1\uc138\ud788 \ub2e4\ub8e8\uace0 \uc788\uc2b5\ub2c8\ub2e4. \ubcf8 \ubcf4\uace0\uc11c\ub294 \uc218\uc775 \ucc3d\ucd9c \ud615\uc2dd, \uc7a5\ub974, \uc720\ud1b5 \ucc44\ub110, \ucd5c\uc885 \uc0ac\uc6a9\uc790 \ubc0f \uc9c0\uc5ed\ubcc4\ub85c \uc2dc\uc7a5\uc744 \uc138\ubd84\ud654\ud558\uc5ec \ubd84\uc11d\ud558\uba70, \uc2dc\uc7a5 \uac00\uce58(USD \uae30\uc900)\ub97c \uc608\uce21\ud569\ub2c8\ub2e4.<\/p>\n<p>1. \uc2dc\uc7a5 \uac1c\uc694 \ubc0f \uc8fc\uc694 \uc218\uce58<\/p>\n<p>*   \uc5f0\uad6c \uae30\uac04: 2020\ub144 &#8211; 2031\ub144<br \/>\n*   2026\ub144 \uc2dc\uc7a5 \uaddc\ubaa8: 361.3\uc5b5 \ub2ec\ub7ec<br \/>\n*   2031\ub144 \uc2dc\uc7a5 \uaddc\ubaa8: 540.9\uc5b5 \ub2ec\ub7ec<br \/>\n*   \uc131\uc7a5\ub960 (2026-2031): \uc5f0\ud3c9\uade0 \uc131\uc7a5\ub960(CAGR) 8.42%<br \/>\n*   \uac00\uc7a5 \ube60\ub974\uac8c \uc131\uc7a5\ud558\ub294 \uc2dc\uc7a5: \uc544\uc2dc\uc544 \ud0dc\ud3c9\uc591<br \/>\n*   \uac00\uc7a5 \ud070 \uc2dc\uc7a5: \ubd81\ubbf8<br \/>\n*   \uc2dc\uc7a5 \uc9d1\uc911\ub3c4: \uc911\uac04<\/p>\n<p>2026\ub144 361.3\uc5b5 \ub2ec\ub7ec\ub85c \ucd94\uc815\ub418\ub294 \uc74c\uc545 \uc2dc\uc7a5\uc740 2025\ub144 333.2\uc5b5 \ub2ec\ub7ec\uc5d0\uc11c \uc131\uc7a5\ud558\uc5ec 2031\ub144\uc5d0\ub294 540.9\uc5b5 \ub2ec\ub7ec\uc5d0 \uc774\ub97c \uac83\uc73c\ub85c \uc804\ub9dd\ub418\uba70, \uc774\ub294 2026\ub144\ubd80\ud130 2031\ub144\uae4c\uc9c0 8.42%\uc758 CAGR\uc744 \uae30\ub85d\ud560 \uac83\uc785\ub2c8\ub2e4. 2025\ub144 \uc2a4\ud2b8\ub9ac\ubc0d\uc740 \uc74c\uc545 \uc2dc\uc7a5 \uc810\uc720\uc728\uc758 67.73%\ub97c \ucc28\uc9c0\ud558\uba70, \ubb3c\ub9ac\uc801 \ud615\uc2dd\uc5d0\uc11c \uc811\uadfc \uae30\ubc18 \uc18c\ube44\ub85c\uc758 \uc9c0\uc18d\uc801\uc778 \uc804\ud658\uc744 \uc7ac\ud655\uc778\ud588\uc2b5\ub2c8\ub2e4. \uacf5\uc5f0\uad8c, \ub77c\uc774\ube0c \uacbd\ud5d8, \uc0c1\uc5c5\uc801 \ub77c\uc774\uc120\uc2f1\uc758 \ubcd1\ud589 \ud655\uc7a5\uc740 \uc804\uccb4 \uc218\uc775 \uc131\uc7a5\uc5d0 \uae4a\uc774\ub97c \ub354\ud558\uace0 \uc788\uc2b5\ub2c8\ub2e4. \uc2e0\ud765 \uacbd\uc81c\uad6d\uc758 \uc2a4\ub9c8\ud2b8\ud3f0 \ubcf4\uae09\ub960 \uc99d\uac00, \ub300\uc5ed\ud3ed \uac1c\uc120, \uac00\ucc98\ubd84 \uc18c\ub4dd \uc99d\uac00\ub294 \uc218\uc694 \ubaa8\uba58\ud140\uc744 \uc99d\ud3ed\uc2dc\ud0a4\uba70, \uce74\ud0c8\ub85c\uadf8 \uc778\uc218 \ubc0f \ubab0\uc785\ud615 \uc624\ub514\uc624 \ud615\uc2dd\uc740 \ud504\ub9ac\ubbf8\uc5c4 \uc218\uc775\ud654\ub97c \uac15\ud654\ud569\ub2c8\ub2e4. \uacbd\uc7c1 \uc804\ub7b5\uc740 \uc218\uc9c1 \ud1b5\ud569\uacfc \ub370\uc774\ud130 \uae30\ubc18 A&#038;R(Artist &#038; Repertoire)\uc744 \uc6b0\uc120\uc2dc\ud558\uba70, B2B \ub77c\uc774\uc120\uc2f1, \ud604\uc9c0\ud654\ub41c \ucf58\ud150\uce20, \ud32c \uc9c1\uc811(direct-to-fan) \uc0dd\ud0dc\uacc4\uc5d0\uc11c \uae30\ud68c\uac00 \ubc1c\uc0dd\ud558\uace0 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<p>2. \uc8fc\uc694 \ubcf4\uace0\uc11c \uc694\uc57d<\/p>\n<p>*   \uc218\uc775 \ucc3d\ucd9c \ud615\uc2dd: 2025\ub144 \uc2a4\ud2b8\ub9ac\ubc0d\uc774 \uc74c\uc545 \uc2dc\uc7a5 \uc810\uc720\uc728\uc758 67.95%\ub97c \ucc28\uc9c0\ud588\uc73c\uba70, \uacf5\uc5f0\uad8c\uc740 2031\ub144\uae4c\uc9c0 9.07%\uc758 CAGR\ub85c \uc131\uc7a5\ud560 \uac83\uc73c\ub85c \uc608\uc0c1\ub429\ub2c8\ub2e4.<br \/>\n*   \uc7a5\ub974: \ud31d\uc740 2025\ub144 \uc74c\uc545 \uc2dc\uc7a5 \uaddc\ubaa8\uc758 27.65%\ub97c \ucc28\uc9c0\ud588\uc73c\uba70, \ub77c\ud2f4 \uc74c\uc545\uc740 2031\ub144\uae4c\uc9c0 8.70%\uc758 CAGR\ub85c \uac00\uc7a5 \ube60\ub974\uac8c \uc131\uc7a5\ud560 \uac83\uc73c\ub85c \uc804\ub9dd\ub429\ub2c8\ub2e4.<br \/>\n*   \uc720\ud1b5 \ucc44\ub110: \uc628\ub77c\uc778 \ud50c\ub7ab\ud3fc\uc740 2025\ub144 \uc74c\uc545 \uc2dc\uc7a5 \uaddc\ubaa8\uc758 85.82%\ub97c \ucc28\uc9c0\ud55c \ubc18\uba74, \uc624\ud504\ub77c\uc778\/\ubcbd\ub3cc \ubc0f \ubc15\uaca9\ud3ec \uc18c\ub9e4\ub294 \uc5f0\uac04 15.12%\uc758 \ube44\uc728\ub85c \ucd95\uc18c\ub418\uace0 \uc788\uc2b5\ub2c8\ub2e4.<br \/>\n*   \ucd5c\uc885 \uc0ac\uc6a9\uc790: \uac1c\uc778 \uc18c\ube44\uc790\ub294 2025\ub144 \uc74c\uc545 \uc2dc\uc7a5 \uaddc\ubaa8\uc758 81.78%\ub97c \uc720\uc9c0\ud588\uc73c\uba70, \uc0c1\uc5c5 \uc2dc\uc124\uc740 2031\ub144\uae4c\uc9c0 9.61%\uc758 CAGR\ub85c \uac00\uc7a5 \ube60\ub978 \uc131\uc7a5\uc744 \uae30\ub85d\ud560 \uac83\uc785\ub2c8\ub2e4.<br \/>\n*   \uc9c0\uc5ed: \uc544\uc2dc\uc544 \ud0dc\ud3c9\uc591\uc740 \uc74c\uc545 \uc2dc\uc7a5\uc5d0\uc11c 9.02%\uc758 CAGR\ub85c \uc131\uc7a5\ud558\uace0 \uc788\uc73c\uba70, \ubd81\ubbf8\ub294 2025\ub144 34.21%\uc758 \uc810\uc720\uc728\uc744 \uc720\uc9c0\ud588\uc2b5\ub2c8\ub2e4.<br \/>\n*   \uc8fc\uc694 \ud50c\ub808\uc774\uc5b4: Universal Music Group, Sony Music Entertainment, Warner Music Group\uc740 2025\ub144 \uae00\ub85c\ubc8c \uc218\uc775\uc758 \uc57d 65~70%\ub97c \uacf5\ub3d9\uc73c\ub85c \ucc28\uc9c0\ud588\uc2b5\ub2c8\ub2e4.<\/p>\n<p>3. \uae00\ub85c\ubc8c \uc74c\uc545 \uc2dc\uc7a5 \ub3d9\ud5a5 \ubc0f \ud1b5\ucc30\ub825<\/p>\n<p>3.1. \uc131\uc7a5 \ub3d9\ub825 (Drivers)<\/p>\n<p>*   \uc74c\uc545 \uc2a4\ud2b8\ub9ac\ubc0d \uad6c\ub3c5\uc758 \uac00\uc18d\ud654\ub41c \ucc44\ud0dd (+2.1% CAGR \uc601\ud5a5): \ud504\ub9ac\ubbf8\uc5c4 \uc11c\ube44\uc2a4 \ucd5c\uc801\ud654\uac00 \ub2e8\uc21c \uac00\uc785\uc790 \ud655\ubcf4\ubcf4\ub2e4 \uc911\uc694\ud574\uc9c0\uace0 \uc788\uc2b5\ub2c8\ub2e4. Spotify\uc758 \ub3c5\ub9bd \ub808\uc774\ube14 \ubc0f \ucd9c\ud310\uc0ac\uc5d0 \ub300\ud55c 2024\ub144 45\uc5b5 \ub2ec\ub7ec \uc9c0\uae09 \uc0ac\ub840\ub294 \ub85c\uc5f4\ud2f0 \uc99d\uac00\ub97c \ubcf4\uc5ec\uc8fc\uba70, \ubb34\uc190\uc2e4 \ucf54\ub371, \ub3c5\uc810 \ucf58\ud150\uce20, \ubc88\ub4e4 \uac00\uc0c1 \uc774\ubca4\ud2b8 \ub4f1\uc744 \ud1b5\ud574 ARPU(\uac00\uc785\uc790\ub2f9 \ud3c9\uade0 \uc218\uc775)\ub97c \ub192\uc774\ub294 \ub370 \uc911\uc810\uc744 \ub461\ub2c8\ub2e4. \uace0\uac00\uce58 \ud2f0\uc5b4\ub294 \ud48d\ubd80\ud55c \ub370\uc774\ud130 \ubd84\uc11d\uc744 \ucd09\uc9c4\ud558\uc5ec \uc544\ud2f0\uc2a4\ud2b8 \ubc1c\uad74 \ubc0f \ub9c8\ucf00\ud305 \uc9c0\ucd9c \ud6a8\uc728\uc131\uc744 \ub192\uc785\ub2c8\ub2e4. \uc120\uc9c4 \uc2dc\uc7a5\uc740 \uac00\uaca9 \uc138\ubd84\ud654\uc5d0 \uc9d1\uc911\ud558\uace0, \uc2e0\ud765 \uc9c0\uc5ed\uc740 \ubaa8\ubc14\uc77c \uacb0\uc81c \ud1b5\ud569\uc744 \ud1b5\ud574 \uc21c\uc218\ud55c \ubcfc\ub968 \uc131\uc7a5\uc744 \uc774\ub04c\uc5b4\ub0c5\ub2c8\ub2e4. \uc774\ub294 \ucd1d \uc2a4\ud2b8\ub9ac\ubc0d \uc218\ub97c \uc99d\uac00\uc2dc\ud0a4\uace0, \uacf5\uc5f0\uad8c\uc744 \uac15\ud654\ud558\uba70, \ub77c\uc774\ube0c \uc2a4\ud2b8\ub9ac\ubc0d \ucf58\uc11c\ud2b8\uc758 \uad50\ucc28 \ucc44\ub110 \ubc88\ub4e4\ub9c1\uc744 \ub4b7\ubc1b\uce68\ud569\ub2c8\ub2e4.<br \/>\n*   \uc2e0\ud765 \uc2dc\uc7a5\uc758 \uc2a4\ub9c8\ud2b8\ud3f0 \ubc0f \uc778\ud130\ub137 \ubcf4\uae09\ub960 \uc99d\uac00 (+1.8% CAGR \uc601\ud5a5): \uc778\ub3c4, \uc778\ub3c4\ub124\uc2dc\uc544, \ube0c\ub77c\uc9c8 \ub4f1 \uc2e0\ud765 \uc2dc\uc7a5\uc758 \uc778\ud504\ub77c \uac1c\uc120\uc740 \uc0c8\ub85c\uc6b4 \uccad\ucde8\uc790\uce35\uc744 \uc720\uc785\uc2dc\ud0a4\uba70, \ubb3c\ub9ac\uc801 \uc18c\ub9e4\uc758 \uc81c\uc57d\uc744 \uc6b0\ud68c\ud558\ub294 \ubaa8\ubc14\uc77c \uc6b0\uc120 \uc18c\ube44 \ubb38\ud654\ub97c \ud655\ub9bd\ud558\uace0 \uc788\uc2b5\ub2c8\ub2e4. \uc778\ub3c4\uc758 \uc74c\ubc18 \uc218\uc775\uc740 2024\ub144 19\uc5b5 \ub2ec\ub7ec(240\uc5b5 \ub8e8\ud53c)\ub85c \uc99d\uac00\ud588\uc73c\uba70, \uc9c0\uc5ed \uc5b8\uc5b4 \uce74\ud0c8\ub85c\uadf8\uc640 \uc800\uac00 \ub370\uc774\ud130 \uc694\uae08\uc81c\uc5d0 \ud798\uc785\uc5b4 2026\ub144\uae4c\uc9c0 29\uc5b5 \ub2ec\ub7ec(370\uc5b5 \ub8e8\ud53c)\uc5d0 \uc774\ub97c \uac83\uc73c\ub85c \uc608\uc0c1\ub429\ub2c8\ub2e4(14.7% CAGR). \uc218\uc775\ud654\ub294 \uc5ec\uc804\ud788 \uad11\uace0 \uc9c0\uc6d0 \ud2f0\uc5b4\uc5d0 \ud3b8\uc911\ub418\uc5b4 \uc788\uc9c0\ub9cc, \ud604\uc9c0\ud654\ub41c \ucf58\ud150\uce20\ub294 \ub354 \ub192\uc740 \ucc38\uc5ec\ub3c4\uc640 \uad11\uace0 \ud504\ub9ac\ubbf8\uc5c4\uc744 \uc720\ub3c4\ud569\ub2c8\ub2e4. \uc784\ubca0\ub514\ub4dc \uc18c\uc561 \uacb0\uc81c \uc635\uc158\uc740 \uc544\ud2f0\uc2a4\ud2b8\uc640 \ud32c \uac04\uc758 \uc9c1\uc811 \uac70\ub798\ub97c \uac00\ub2a5\ud558\uac8c \ud558\uc5ec \uc911\uac04 \ub9c8\uc9c4\uc744 \uc904\uc774\uace0 \uac00\uce58 \ubd84\ubc30\ub97c \uc7ac\ud3b8\ud569\ub2c8\ub2e4.<br \/>\n*   \uc18c\uc15c \ubbf8\ub514\uc5b4 \ubc0f \uc9e7\uc740 \ud615\uc2dd \ube44\ub514\uc624 \ud50c\ub7ab\ud3fc\uc758 \uc131\uc7a5 (+1.4% CAGR \uc601\ud5a5): \uc0ac\uc6a9\uc790 \uc0dd\uc131 \ud074\ub9bd\uc740 \uc7ac\ub2a5 \ubc1c\uad74 \uacbd\uc81c\ub97c \ubcc0\ud654\uc2dc\ud0b5\ub2c8\ub2e4. 2024\ub144 Gen Z \uccad\ucde8\uc790 \ub300\ubd80\ubd84\uc740 \uc9e7\uc740 \ud615\uc2dd \ube44\ub514\uc624\uc5d0\uc11c \uc0c8\ub85c\uc6b4 \uc544\ud2f0\uc2a4\ud2b8\ub97c \ucc98\uc74c \uc811\ud588\uc2b5\ub2c8\ub2e4. \ubc14\uc774\ub7f4 \ub8e8\ud504\ub294 \ube60\ub978 \ud32c\ub364 \uad6c\ucd95\uc744 \uc7a5\ub824\ud558\uc9c0\ub9cc, \ubc1c\uad74\uc5d0\uc11c \uc9c0\uc18d\uc801\uc778 \uc2a4\ud2b8\ub9ac\ubc0d\uc73c\ub85c\uc758 \uc804\ud658\uc740 \uc5ec\uc804\ud788 \ubd88\uade0\ud615\ud569\ub2c8\ub2e4. 2024\ub144 \ud2b9\uc815 \ud50c\ub7ab\ud3fc\uc5d0\uc11c \uc8fc\uc694 \uce74\ud0c8\ub85c\uadf8\uac00 \ucca0\ud68c\ub41c \uc0ac\ub840\ub294 \uc81c\ud55c\uc801\uc778 \uc218\uc775 \uc601\ud5a5\uc744 \ubcf4\uc5ec\uc8fc\uba70, \uac00\uc2dc\uc131\uacfc \uc218\uc775\ud654\uc758 \ucc28\uc774\ub97c \uac15\uc870\ud569\ub2c8\ub2e4. \ub808\uc774\ube14\uc740 \uc774\uc81c \uc778\ud50c\ub8e8\uc5b8\uc11c \ub9c8\ucf00\ud305\uacfc \ub370\uc774\ud130 \ub9c8\uc774\ub2dd \ud2b8\ub80c\ub4dc \uc608\uce21\uc5d0 \ud22c\uc790\ud558\uc9c0\ub9cc, \ubc14\uc774\ub7f4\uc758 \uc608\uce21 \ubd88\uac00\ub2a5\uc131\uc740 ROI \ud3c9\uac00\ub97c \ubcf5\uc7a1\ud558\uac8c \ub9cc\ub4ed\ub2c8\ub2e4.<br \/>\n*   \uc74c\ubc18 \ub808\uc774\ube14 \ubc0f \uc0ac\ubaa8 \ud380\ub4dc\uc758 \uac15\ub825\ud55c \ud22c\uc790 \ubc0f \uce74\ud0c8\ub85c\uadf8 \uc778\uc218 (+1.2% CAGR \uc601\ud5a5): \uc74c\uc545 \uc800\uc791\uad8c\uc740 \uc778\ud50c\ub808\uc774\uc158 \ud5e4\uc9c0 \uae08\uc735 \uc790\uc0b0\uc774 \ub418\uc5c8\uc2b5\ub2c8\ub2e4. Sony\uc758 Queen \uce74\ud0c8\ub85c\uadf8 12\uc5b5 \ub2ec\ub7ec \uc778\uc218 \uc608\uc815\uc740 \ucd5c\uace0\uc870\uc5d0 \ub2ec\ud558\ub294 \uac00\uce58 \ud3c9\uac00\ub97c \ubcf4\uc5ec\uc90d\ub2c8\ub2e4. \uae30\uad00 \uc790\ubcf8\uc740 \ud604\uae08 \ud750\ub984 \uc218\uc775\ub960\uc744 \uadf9\ub300\ud654\ud558\ub294 \uc99d\uad8c\ud654 \ubc0f \ud30c\uc0dd \uc0c1\ud488 \uad6c\uc870\ub97c \ub3c4\uc785\ud558\uc9c0\ub9cc, \ub808\ubc84\ub9ac\uc9c0 \uc704\ud5d8\uc744 \ub192\uc785\ub2c8\ub2e4. \uae30\uc874 \uce74\ud0c8\ub85c\uadf8\ub294 \ub3d9\uae30\ud654, \uac8c\uc784, \uc601\ud654 \ubd84\uc57c\uc5d0\uc11c \ud611\uc0c1\ub825\uc744 \uc5bb\ub294 \ubc18\uba74, \uc2e0\ud765 \uc544\ud2f0\uc2a4\ud2b8\ub294 \uc778\uc218 \uc608\uc0b0\uc774 \uac80\uc99d\ub41c IP\ub85c \uae30\uc6b8\uba74\uc11c \ub354 \ub192\uc740 \uc7a5\ubcbd\uc5d0 \uc9c1\uba74\ud569\ub2c8\ub2e4. \uacbd\uc7c1 \uc785\ucc30\uc740 \uc120\ubd88 \ubc30\uc218\ub97c \ubd80\ud480\ub824 \ub808\uc774\ube14\uc774 \uc601\ud654 \ub2e4\ud050\uba58\ud130\ub9ac \ubc0f \ubab0\uc785\ud615 \uacbd\ud5d8\uc744 \ud1b5\ud574 \uc218\uc775\ud654 \uc218\uba85 \uc8fc\uae30\ub97c \uc5f0\uc7a5\ud558\ub3c4\ub85d \uc7a5\ub824\ud569\ub2c8\ub2e4.<br \/>\n*   \ubab0\uc785\ud615 \uc624\ub514\uc624 \ud615\uc2dd\uc758 \ud655\uc0b0 (+0.9% CAGR \uc601\ud5a5): \ubd81\ubbf8, \uc720\ub7fd, \uc120\uc9c4 \uc544\uc2dc\uc544 \ud0dc\ud3c9\uc591 \uc9c0\uc5ed\uc5d0\uc11c \ud504\ub9ac\ubbf8\uc5c4 \ud2f0\uc5b4 \uc218\uc775\ud654\ub97c \uac15\ud654\ud569\ub2c8\ub2e4.<br \/>\n*   \ube14\ub85d\uccb4\uc778 \uae30\ubc18 \ud32c \uc9c1\uc811 \ubaa8\ub378 (+0.6% CAGR \uc601\ud5a5): \ubd81\ubbf8\uc640 \uc720\ub7fd\uc5d0\uc11c \ucd08\uae30 \ucc44\ud0dd\uc774 \uc774\ub8e8\uc5b4\uc9c0\uace0 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<p>3.2. \uc81c\uc57d \uc694\uc778 (Restraints)<\/p>\n<p>*   \uc9c0\uc18d\uc801\uc778 \uc800\uc791\uad8c \uce68\ud574 \ubc0f \ub514\uc9c0\ud138 \ubd88\ubc95 \ubcf5\uc81c (-1.7% CAGR \uc601\ud5a5): \ubbf8\uad6d \uc74c\ubc18 \uc0b0\uc5c5 \ud611\ud68c(RIAA)\ub294 2024\ub144 \ubd88\ubc95 \uc18c\ube44\ub85c \uc778\ud55c \ubbf8\uad6d \ub0b4 \uc218\uc775 \uc190\uc2e4\uc744 125\uc5b5 \ub2ec\ub7ec\ub85c \ucd94\uc815\ud588\uc2b5\ub2c8\ub2e4. \uc2a4\ud2b8\ub9bc \ub9ac\ud551 \ub3c4\uad6c\ub294 \ud569\ubc95\uc801\uc778 \ud50c\ub7ab\ud3fc\uc744 \uc57d\ud654\uc2dc\ud0a4\uba70, \ud2b9\ud788 \ubc95 \uc9d1\ud589\uc774 \uc57d\ud558\uace0 \uad11\uace0 \uc9c0\uc6d0 \uc635\uc158\uc774 \ubd80\uc871\ud55c \uacf3\uc5d0\uc11c \ub354\uc6b1 \uadf8\ub807\uc2b5\ub2c8\ub2e4. P2P(Peer-to-Peer) \ud504\ub85c\ud1a0\ucf5c\uc744 \ud65c\uc6a9\ud558\ub294 \ubd84\uc0b0\ud615 \uc720\ud1b5 \ucc44\ub110\uc740 \uc0ad\uc81c \uc870\uce58\ub97c \ubcf5\uc7a1\ud558\uac8c \ub9cc\ub4ed\ub2c8\ub2e4. \uad8c\ub9ac \ubcf4\uc720\uc790\ub294 \uc544\ud2f0\uc2a4\ud2b8 \uac1c\ubc1c\uc5d0 \ud22c\uc790\ud560 \uc218 \uc788\ub294 \uc790\uc6d0\uc744 \ubc95\uc801 \uc870\uce58 \ubc0f \uc6cc\ud130\ub9c8\ud0b9 \uae30\uc220\uc5d0 \uc804\uc6a9\ud558\uace0 \uc788\uc2b5\ub2c8\ub2e4. \uac70\uc2dc\uc801 \uc601\ud5a5\uc740 \ubd88\ubc95 \ubcf5\uc81c\uac00 \uc2ec\ud55c \uc9c0\uc5ed\uc758 ROI \uae30\ub300\ub97c \ub0ae\ucd94\uace0 \ud504\ub9ac\ubbf8\uc5c4 \uc11c\ube44\uc2a4 \ucd9c\uc2dc\ub97c \ub2a6\ucda5\ub2c8\ub2e4.<br \/>\n*   \ucd5c\uace0 \ucc3d\uc791\uc790\ub4e4\uc758 \ud611\uc0c1\ub825 \uc99d\ub300 (-1.3% CAGR \uc601\ud5a5): \uc601\ud5a5\ub825 \uc788\ub294 \uc544\ud2f0\uc2a4\ud2b8\ub4e4\uc740 \ub370\uc774\ud130 \ud22c\uba85\uc131\uc744 \ud65c\uc6a9\ud558\uc5ec \uacc4\uc57d\uc744 \uc7ac\ud611\uc0c1\ud558\uace0 \uc788\uc2b5\ub2c8\ub2e4. \ud14c\uc77c\ub7ec \uc2a4\uc704\ud504\ud2b8\uc758 \ub9c8\uc2a4\ud130 \ub808\ucf54\ub529 \uc18c\uc720\uad8c \uc774\ub2c8\uc154\ud2f0\ube0c\ub294 2023\ub144\uc5d0\uc11c 2024\ub144 \uc0ac\uc774\uc5d0 \uadf8\ub140\uc758 \uce74\ud0c8\ub85c\uadf8 \uac00\uce58\ub97c 2\uc5b5 \ub2ec\ub7ec \uc99d\uac00\uc2dc\ucf30\uc2b5\ub2c8\ub2e4. \uc2a4\ud2b8\ub9ac\ubc0d \uc54c\uace0\ub9ac\uc998\uc740 \ud5e4\ub4dc\ub77c\uc778 \uc544\ud2f0\uc2a4\ud2b8\uc5d0\uac8c \uad00\uc2ec\uc744 \uc9d1\uc911\uc2dc\ucf1c \uc2b9\uc790 \ub3c5\uc2dd \uc5ed\ud559\uc744 \uc99d\ud3ed\uc2dc\ud0b5\ub2c8\ub2e4. \ub808\uc774\ube14\uc740 \ub2e4\uac01\ud654\ub41c \uc218\uc775\uc744 \uc720\uc9c0\ud558\uae30 \uc704\ud574 360\ub3c4 \ud30c\ud2b8\ub108\uc2ed\uc744 \uc2dc\ub3c4\ud558\uc9c0\ub9cc, \uc99d\uac00\ud558\ub294 \ub85c\uc5f4\ud2f0 \ubcf4\uc7a5\uc740 \uc6b4\uc601 \ub9c8\uc9c4\uc5d0 \uc555\ub825\uc744 \uac00\ud569\ub2c8\ub2e4. \uc18c\uaddc\ubaa8 \ub808\uc774\ube14\uc740 \uc120\ubd88\uae08\uc744 \ub9de\ucd94\uae30 \uc704\ud574 \uace0\uad70\ubd84\ud22c\ud558\uba70, \uc774\ub294 \uc0b0\uc5c5 \ud1b5\ud569\uc744 \uac00\uc18d\ud654\ud558\uace0 \uc2e0\ud765 \uc778\uc7ac\uc5d0 \ub300\ud55c \ud22c\uc790\ub97c \uc5b5\uc81c\ud569\ub2c8\ub2e4.<br \/>\n*   \uc2e0\ud765 \uc2dc\uc7a5\uc758 \ub77c\uc774\uc120\uc2a4 \uc81c\ub3c4 \ud30c\ud3b8\ud654 (-0.8% CAGR \uc601\ud5a5): \uc544\uc2dc\uc544 \ud0dc\ud3c9\uc591, \ub77c\ud2f4 \uc544\uba54\ub9ac\uce74, \uc911\ub3d9 \ubc0f \uc544\ud504\ub9ac\uce74 \uc9c0\uc5ed\uc5d0\uc11c \ub77c\uc774\uc120\uc2a4 \uccb4\uacc4\uc758 \ubcf5\uc7a1\uc131\uc774 \uc2dc\uc7a5 \uc131\uc7a5\uc744 \uc800\ud574\ud569\ub2c8\ub2e4.<br \/>\n*   \ub370\uc774\ud130 \uc13c\ud130 \uc5d0\ub108\uc9c0 \uc0ac\uc6a9\uc5d0 \ub300\ud55c \ud0c4\uc18c \uac10\uc2dc \uac15\ud654 (-0.4% CAGR \uc601\ud5a5): \uc720\ub7fd, \ubd81\ubbf8, \uc120\uc9c4 \uc544\uc2dc\uc544 \ud0dc\ud3c9\uc591 \uc9c0\uc5ed\uc5d0\uc11c \ub370\uc774\ud130 \uc13c\ud130\uc758 \uc5d0\ub108\uc9c0 \uc18c\ube44\uc5d0 \ub300\ud55c \ud658\uacbd\uc801 \uc6b0\ub824\uac00 \uc99d\uac00\ud558\uace0 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<p>4. \uc138\uadf8\uba3c\ud2b8 \ubd84\uc11d<\/p>\n<p>4.1. \uc218\uc775 \ucc3d\ucd9c \ud615\uc2dd\ubcc4 \ubd84\uc11d<\/p>\n<p>\uc2a4\ud2b8\ub9ac\ubc0d\uc740 2025\ub144 \uc74c\uc545 \uc2dc\uc7a5\uc758 67.95%\ub97c \ucc28\uc9c0\ud588\uc73c\uba70, \ud504\ub9ac\ubbf8\uc5c4 \uc11c\ube44\uc2a4 \ud655\ub300\uc640 \uc9c0\uc5ed\ubcc4 \uce68\ud22c \uc2ec\ud654\uc5d0 \ub530\ub77c \uc810\uc720\uc728\uc774 \uc644\ub9cc\ud558\uac8c \uc99d\uac00\ud560 \uac83\uc73c\ub85c \uc608\uc0c1\ub429\ub2c8\ub2e4. \uacf5\uc5f0\uad8c\uc740 \ub77c\uc774\ube0c \uacbd\ud5d8\uacfc \ubc30\uacbd \uc74c\uc545 \ub77c\uc774\uc120\uc2f1\uc5d0 \ub300\ud55c \uc0c8\ub85c\uc6b4 \uac15\uc870\ub97c \ubc18\uc601\ud558\uc5ec 9.07%\uc758 CAGR\ub85c \uac00\uc7a5 \ube60\ub978 \uc99d\ubd84 \uc218\uc775\uc744 \uae30\uc5ec\ud569\ub2c8\ub2e4. \ub514\uc9c0\ud138 \ub2e4\uc6b4\ub85c\ub4dc\ub294 \uae09\uaca9\ud788 \uac10\uc18c\ud558\uc5ec \uc74c\uc545 \uc2dc\uc7a5 \uaddc\ubaa8\uc5d0\uc11c \ucc28\uc9c0\ud558\ub294 \ube44\uc911\uc774 \uc904\uc5b4\ub4e4\uace0 \uc788\uc73c\uba70, \ubc14\uc774\ub2d0\uc758 \ud2c8\uc0c8 \uc2dc\uc7a5 \ubd80\ud65c\uc740 \uc218\uc9d1\uac00\ub4e4\uc5d0\uac8c \ubd80\ud2f0\ud06c \uac00\uce58\ub97c \ub354\ud569\ub2c8\ub2e4. \ub3d9\uae30\ud654 \uc218\uc775\uc740 \uc601\ud654 \ubc0f \uac8c\uc784 \uc81c\uc791\ub7c9\uacfc \ud568\uaed8 \uc99d\uac00\ud558\uc5ec \uac00\uc785\uc790 \ucd1d\uacc4\uc640 \ubb34\uad00\ud55c \ube44\uc120\ud615\uc801 \uc131\uc7a5\uc744 \uc81c\uacf5\ud569\ub2c8\ub2e4.<\/p>\n<p>\uba38\ucc9c\ub2e4\uc774\uc9d5 \ubc0f \ub77c\uc774\uc120\uc2f1\uc740 2024\ub144 50.9\uc5b5 \ub2ec\ub7ec\ub97c \uae30\ub85d\ud558\uba70 \uc804\ub144 \ub300\ube44 16.4% \uc99d\uac00\ud588\uc73c\uba70, \uae00\ub85c\ubc8c \ube0c\ub79c\ub4dc \ub77c\uc774\uc120\uc2f1 \ubaa8\uba58\ud140\uc5d0 \ud798\uc785\uc5c8\uc2b5\ub2c8\ub2e4. \ucf58\uc11c\ud2b8 \ucc38\uc11d\uc790\uc758 \uba38\ucc9c\ub2e4\uc774\uc988 \uad6c\ub9e4\uc728\uc740 19%\ub85c \uc0c1\uc2b9\ud558\uc5ec \uacbd\ud5d8\uc801 \uae30\ub150\ud488\uc5d0 \ub300\ud55c \uc9c0\uc18d\uc801\uc778 \uc695\uad6c\ub97c \ub098\ud0c0\ub0c5\ub2c8\ub2e4. \ud50c\ub7ab\ud3fc\uc740 \ub2e8\uc77c \uc571 \ud658\uacbd \ub0b4\uc5d0\uc11c \ud2f0\ucf13\ud305, \ub77c\uc774\ube0c \uc2a4\ud2b8\ub9ac\ubc0d, \uba38\ucc9c\ub2e4\uc774\uc988 \uc774\ud589\uc73c\ub85c \ub2e4\uac01\ud654\ud558\uc5ec \uc0ac\uc6a9\uc790\ub2f9 \ub354 \ub192\uc740 \ud3c9\uc0dd \uac00\uce58\ub97c \ud655\ubcf4\ud558\uace0 \ub2e8\uc77c \uc218\uc785\uc6d0\uc5d0 \ub300\ud55c \uc758\uc874\ub3c4\ub97c \uc644\ud654\ud569\ub2c8\ub2e4.<\/p>\n<p>4.2. \uc7a5\ub974\ubcc4 \ubd84\uc11d<\/p>\n<p>\ud31d\uc740 2025\ub144 \uc74c\uc545 \uc2dc\uc7a5 \uc810\uc720\uc728\uc758 27.65%\ub97c \uc720\uc9c0\ud588\uc9c0\ub9cc, \ub77c\ud2f4 \uc74c\uc545\uc740 \uad6d\uacbd\uc744 \ub118\ub294 \ud611\uc5c5\uacfc \uc18c\uc15c \ube44\ub514\uc624 \ubc14\uc774\ub7f4\uc5d0 \uc801\ud569\ud55c \ub9ac\ub4ec\uc5d0 \ud798\uc785\uc5b4 2031\ub144\uae4c\uc9c0 8.70%\uc758 CAGR\ub85c \uac00\uc7a5 \ub192\uc740 \uc131\uc7a5 \uada4\ub3c4\ub97c \ubcf4\uc600\uc2b5\ub2c8\ub2e4. \ud799\ud569\uacfc \ub7a9\uc740 \ub192\uc740 \uc2a4\ud2b8\ub9ac\ubc0d \uc218\ub97c \uc720\uc9c0\ud558\uba70, \uc77c\ub809\ud2b8\ub85c\ub2c9 \uc11c\ube0c \uc7a5\ub974\ub294 \ud398\uc2a4\ud2f0\ubc8c \uc11c\ud0b7\uacfc \ubab0\uc785\ud615 \uc2dc\uccad\uac01 \ubb34\ub300 \uc5f0\ucd9c\uc758 \ud61c\ud0dd\uc744 \ubc1b\uc2b5\ub2c8\ub2e4. \ub85d\uc740 \ud5a5\uc218\ub97c \ubd88\ub7ec\uc77c\uc73c\ud0a4\ub294 \ud32c\uce35\uc774 \ud504\ub9ac\ubbf8\uc5c4 \ubc14\uc774\ub2d0 \uc5d0\ub514\uc158\uc744 \uad6c\ub9e4\ud558\ub824\ub294 \uc758\uc9c0\uc5d0 \ud798\uc785\uc5b4 \ud22c\uc5b4 \ubaa8\uba58\ud140\uc744 \ub418\ucc3e\uace0 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<p>\uc7a5\ub974 \ud63c\ud569\uc740 DSP(Digital Service Provider) \ud050\ub808\uc774\uc158\uc774 \uc804\ud1b5\uc801\uc778 \ubd84\ub958\ubcf4\ub2e4 \ubd84\uc704\uae30\ub97c \uac15\uc870\ud568\uc5d0 \ub530\ub77c \uac00\uc18d\ud654\ub429\ub2c8\ub2e4. \uc9c0\uc5ed \uba55\uc2dc\ucf54 \uc74c\uc545\uacfc K-\ud31d\uc740 \uc54c\uace0\ub9ac\uc998\uc801 \ubc1c\uacac\uc744 \ud1b5\ud574 \uae00\ub85c\ubc8c \ucc28\ud2b8\ub85c \uc0c1\uc2b9\ud558\ub294 \ud604\uc9c0\ud654\ub41c \ucf58\ud150\uce20\uc758 \uc0ac\ub840\ub97c \ubcf4\uc5ec\uc90d\ub2c8\ub2e4. \ud074\ub798\uc2dd\uacfc \uc7ac\uc988\ub294 \ud2c8\uc0c8 \uc2dc\uc7a5\uc73c\ub85c \ub0a8\uc544 \uc788\uc9c0\ub9cc, 1\uc778\ub2f9 \uc9c0\ucd9c\uc774 \ub192\uace0 \ub7ed\uc154\ub9ac \uad11\uace0\uc5d0 \ub300\ud55c \ub3d9\uae30\ud654 \ub9e4\ub825\uc774 \uc788\uc2b5\ub2c8\ub2e4. \uc7a5\ub974 \uc804\ubc18\uc5d0 \uac78\uce5c \ub2e4\uac01\ud654\ub294 \uc8fc\uae30\uc801\uc778 \uc778\uae30 \ubcc0\ub3d9\uc5d0 \ub300\ud55c \uc218\uc775\uc744 \ud5e4\uc9c0\ud558\uc5ec \ucd1d \uc74c\uc545 \uc2dc\uc7a5 \uc131\uacfc\ub97c \uc548\uc815\ud654\ud569\ub2c8\ub2e4.<\/p>\n<p>4.3. \uc720\ud1b5 \ucc44\ub110\ubcc4 \ubd84\uc11d<\/p>\n<p>\uc628\ub77c\uc778 \ucc44\ub110\uc740 2025\ub144 \uc74c\uc545 \uc2dc\uc7a5\uc758 85.82%\ub97c \ucc28\uc9c0\ud588\uc73c\uba70, \uc2a4\ud2b8\ub9ac\ubc0d \uc11c\ube44\uc2a4\uac00 \uc18c\uc15c \uae30\ub2a5, \uc804\uc790 \uc0c1\uac70\ub798, \ud2f0\ucf13\ud305\uc744 \ud1b5\ud569\ub41c \uc0ac\uc6a9\uc790 \uacbd\ud5d8\uc73c\ub85c \ud1b5\ud569\ud568\uc5d0 \ub530\ub77c 9.74%\uc758 CAGR\ub85c \ud655\uc7a5\ub418\uace0 \uc788\uc2b5\ub2c8\ub2e4. \ubb3c\ub9ac\uc801 \uc18c\ub9e4\ub294 \ucd95\uc18c\ub418\uace0 \uc788\uc9c0\ub9cc, \uacbd\ud5d8\uc801 \uc1fc\ud551\uacfc \ud55c\uc815\ud310 \ucd9c\uc2dc\ub97c \uc911\uc2ec\uc73c\ub85c \uc7ac\ud3b8\ub418\uace0 \uc788\uc2b5\ub2c8\ub2e4. \uc2dc\uc7a5 \ud30c\ud3b8\ud654\ub294 \uc9c0\uc18d\ub418\uc9c0\ub9cc, \uc9c0\ubc30\uc801\uc778 \ud50c\ub7ab\ud3fc\uc740 \ubc1c\uacac \ubc0f \ud611\uc0c1 \uc784\uacc4\uac12\uc744 \ud615\uc131\ud558\ub294 \uc54c\uace0\ub9ac\uc998\uc801 \uac8c\uc774\ud2b8\ud0a4\ud551 \uad8c\ud55c\uc744 \ud589\uc0ac\ud569\ub2c8\ub2e4.<\/p>\n<p>\ud1b5\ud569\ub41c \uc0c1\uac70\ub798 \uae30\ub2a5\uc740 \ud32c\ub4e4\uc774 \uc568\ubc94 \ud398\uc774\uc9c0\uc5d0\uc11c \uc9c1\uc811 \ud22c\uc5b4 \ud2f0\ucf13\uc774\ub098 \uba38\ucc9c\ub2e4\uc774\uc988\ub97c \uad6c\ub9e4\ud560 \uc218 \uc788\ub3c4\ub85d \ud558\uc5ec \uc804\ud658 \ud30c\uc774\ud504\ub77c\uc778\uc744 \ub2e8\ucd95\ud569\ub2c8\ub2e4. \ubc34\ub4dc \ub85c\uc5f4\ud2f0 \ud504\ub85c\uadf8\ub7a8\uc740 \ub514\uc9c0\ud138 \uc218\uc9d1\ud488\uc744 \uc81c\uacf5\ud558\uc5ec \uc720\uc9c0\uc728\uc744 \uac15\ud654\ud569\ub2c8\ub2e4. \ub2e8\uc77c \ucc44\ub110\uc5d0 \ub300\ud55c \uc758\uc874\ub3c4\ub294 \uc5ec\uc804\ud788 \uc704\ud5d8\uc73c\ub85c \ub0a8\uc544 \uc788\uc73c\uba70, \ub808\uc774\ube14\uc740 \ub178\ucd9c\uc744 \ubd84\uc0b0\uc2dc\ud0a4\uae30 \uc704\ud574 \ub2e4\uc911 \ud50c\ub7ab\ud3fc \uc804\ub7b5\uc744 \ud611\uc0c1\ud558\uace0, \ub3c5\uc810 \uc544\ud2f0\uc2a4\ud2b8 \uc571\uacfc \ud654\uc774\ud2b8 \ub77c\ubca8 \uc2a4\ud1a0\uc5b4\ub97c \ud65c\uc6a9\ud558\uc5ec \ud37c\uc2a4\ud2b8 \ud30c\ud2f0 \ub370\uc774\ud130 \uc81c\uc5b4\ub97c \uc720\uc9c0\ud569\ub2c8\ub2e4.<\/p>\n<p>4.4. \ucd5c\uc885 \uc0ac\uc6a9\uc790\ubcc4 \ubd84\uc11d<\/p>\n<p>\uac1c\uc778 \uc18c\ube44\uc790\ub294 2025\ub144 \uc74c\uc545 \uc2dc\uc7a5\uc758 81.78%\ub97c \ucc28\uc9c0\ud558\uc9c0\ub9cc, \uc11c\uad6c \uacbd\uc81c\uc5d0\uc11c \uad6c\ub3c5 \ud3ec\ud654\uac00 \ub098\ud0c0\ub098\uba74\uc11c \uc131\uc7a5\uc138\uac00 \ub454\ud654\ub418\uace0 \uc788\uc2b5\ub2c8\ub2e4. \uc0c1\uc5c5 \uc2dc\uc124\uc740 9.61%\uc758 CAGR\ub85c \uac00\uc18d\ud654\ub418\uba70, \ud658\ub300, \ud53c\ud2b8\ub2c8\uc2a4, \uc18c\ub9e4 \ud658\uacbd\uc5d0\uc11c \ubd84\uc704\uae30\ub97c \ucd5c\uc801\ud654\ud558\uae30 \uc704\ud574 \ud050\ub808\uc774\uc158\ub41c \ud50c\ub808\uc774\ub9ac\uc2a4\ud2b8\ub97c \ucc44\ud0dd\ud558\uace0 \uc788\uc2b5\ub2c8\ub2e4. \ub77c\uc774\uc120\uc2a4 \uc81c\uacf5\uc790\ub294 \ub370\uc774\ud130 \ubd84\uc11d\uc744 \uc0ac\uc6a9\ud558\uc5ec \ud15c\ud3ec\uc640 \ubd84\uc704\uae30\ub97c \uccb4\ub958 \uc2dc\uac04 \ubaa9\ud45c\uc640 \uc77c\uce58\uc2dc\ud0a4\uba70, \uc74c\uc545\uc744 \ube44\uc6a9 \uc13c\ud130\uac00 \uc544\ub2cc \uc218\uc775 \ub3d9\ub825\uc73c\ub85c \uac04\uc8fc\ud569\ub2c8\ub2e4.<\/p>\n<p>\ubbf8\ub514\uc5b4 \uc81c\uc791\uc790\uc640 \uac8c\uc784 \uc2a4\ud29c\ub514\uc624\ub294 \ub3d9\uae30\ud654 \uc218\uc694\ub97c \ud655\uc7a5\ud558\uc5ec \uc624\ub9ac\uc9c0\ub110 \ucf58\ud150\uce20\uc5d0 \ub77c\uc774\uc120\uc2a4 \ud2b8\ub799\uc744 \uc0bd\uc785\ud558\uc5ec \ucc38\uc5ec\ub3c4\ub97c \ub192\uc785\ub2c8\ub2e4. \ucf58\uc11c\ud2b8 \ud504\ub85c\ubaa8\ud130\ub294 \uc5b5\ub20c\ub838\ub358 \ub77c\uc774\ube0c \uc774\ubca4\ud2b8 \uc218\uc694\uc758 \ud61c\ud0dd\uc744 \ubc1b\uc2b5\ub2c8\ub2e4. Live Nation\uc740 2024\ub144 \ucf58\uc11c\ud2b8 \uc218\uc775\uc73c\ub85c 345\uc5b5 \ub2ec\ub7ec\ub97c \ucc3d\ucd9c\ud588\uc2b5\ub2c8\ub2e4. \uc774\ubca4\ud2b8 \uc8fc\ucd5c\uc790\ub294 \ud604\uae08 \uc5c6\ub294 \uba38\ucc9c\ub2e4\uc774\uc988 \ubd80\uc2a4\ub97c \ud1b5\ud569\ud558\uc5ec 1\uc778\ub2f9 \uc9c0\ucd9c\uc744 \ub298\ub9ac\uace0 \uc2e4\uc2dc\uac04 \ud310\ub9e4 \ub370\uc774\ud130\ub97c \uad8c\ub9ac \ubcf4\uc720\uc790\uc5d0\uac8c \uc804\ub2ec\ud558\uc5ec \ub3d9\uc801 \uc138\ud2b8\ub9ac\uc2a4\ud2b8 \ucd5c\uc801\ud654\ub97c \uac00\ub2a5\ud558\uac8c \ud569\ub2c8\ub2e4.<\/p>\n<p>5. \uc9c0\uc5ed\ubcc4 \ubd84\uc11d<\/p>\n<p>*   \ubd81\ubbf8: 2025\ub144 \uc74c\uc545 \uc2dc\uc7a5\uc758 34.21%\ub97c \ucc28\uc9c0\ud558\uba70, \ub192\uc740 ARPU\uc640 \uc131\uc219\ud55c \ud504\ub9ac\ubbf8\uc5c4 \uc11c\ube44\uc2a4 \uce68\ud22c\uc728\uc744 \uae30\ubc18\uc73c\ub85c \uc2dc\uc7a5\uc744 \uc120\ub3c4\ud558\uace0 \uc788\uc2b5\ub2c8\ub2e4. \uc120\uc9c4\uc801\uc778 \uad8c\ub9ac \uad00\ub9ac \uad6c\uc870\uc640 \uacac\uace0\ud55c \ub77c\uc774\ube0c \uc11c\ud0b7\uc740 \ud63c\ud569 \uc218\uc775\ud654\ub97c \ub192\uc785\ub2c8\ub2e4. \uce90\ub098\ub2e4\uc758 \uc815\ubd80 \uc9c0\uc6d0 \ucf58\ud150\uce20 \uae30\uae08\uc740 \uad6d\ub0b4 \uc544\ud2f0\uc2a4\ud2b8\uc758 \uc218\ucd9c \uc5ed\ub7c9\uc744 \uac15\ud654\ud558\uba70, \ubbf8\uad6d \uae30\uc220 \ud5c8\ube0c\ub294 \ubab0\uc785\ud615 \uc624\ub514\uc624 \ubc0f AI \uae30\ubc18 \ucd94\ucc9c \uc5d4\uc9c4\uc744 \uac1c\ucc99\ud558\uace0 \uc788\uc2b5\ub2c8\ub2e4. \uaddc\uc81c \ub17c\uc758\ub294 AI \uc0dd\uc131 \ucf58\ud150\uce20 \uc18c\uc720\uad8c\uc73c\ub85c \uc804\ud658\ub418\uc5b4 DSP\uc640 \uc8fc\uc694 \ub808\uc774\ube14 \uc804\ubc18\uc5d0 \uac78\uccd0 \uc120\uc81c\uc801\uc778 \ub77c\uc774\uc120\uc2a4 \ud504\ub808\uc784\uc6cc\ud06c\ub97c \ucd09\uc9c4\ud558\uace0 \uc788\uc2b5\ub2c8\ub2e4.<br \/>\n*   \uc544\uc2dc\uc544 \ud0dc\ud3c9\uc591: 2031\ub144\uae4c\uc9c0 9.02%\uc758 CAGR\ub85c \uac00\uc7a5 \ube60\ub974\uac8c \uc131\uc7a5\ud558\ub294 \uc9c0\uc5ed\uc785\ub2c8\ub2e4. \uc911\uad6d\uc758 \uc0dd\ud0dc\uacc4\ub294 \uad6d\ub0b4 \uc9c0\ud5a5\uc801\uc774\uc9c0\ub9cc, \ud150\uc13c\ud2b8\uac00 \uc9c0\uc6d0\ud558\ub294 \ud50c\ub7ab\ud3fc\uc740 \uad6d\uc81c \ub77c\uc774\uc120\uc2a4 \ud65c\ub3d9\uc744 \ud655\uc7a5\ud558\uace0 \uc788\uc2b5\ub2c8\ub2e4. \uc778\ub3c4\uc758 \uae09\uc18d\ud55c \uc131\uc7a5\uc740 \ud604\uc9c0 \uc5b8\uc5b4 \uce74\ud0c8\ub85c\uadf8, \uc9e7\uc740 \ud615\uc2dd \ube44\ub514\uc624 \uc5f0\ub3d9, \uc6d0\ud65c\ud55c \uc18c\uc561 \uacb0\uc81c\uc5d0\uc11c \ube44\ub86f\ub429\ub2c8\ub2e4. \uc77c\ubcf8\uacfc \ud55c\uad6d\uc740 \uc74c\uc545, \ub4dc\ub77c\ub9c8, \uac8c\uc784 \uad6c\ub3c5\uc744 \uacb0\ud569\ud55c \ubc88\ub4e4 \uc5d4\ud130\ud14c\uc778\uba3c\ud2b8 \ud328\ud0a4\uc9c0\ub97c \ud1b5\ud574 \ud504\ub9ac\ubbf8\uc5c4 \ucf58\ud150\uce20 \uc218\uc775\ud654\ub97c \ubcf4\uc5ec\uc90d\ub2c8\ub2e4. \uc9c0\uc5ed \uc131\uc7a5\uc740 \uc9c0\uc18d\uc801\uc778 \uc778\ud504\ub77c \ubc30\ud3ec\uc640 \uc870\ud654\ub41c \uad8c\ub9ac \uccb4\uc81c\uc5d0 \ub2ec\ub824 \uc788\uc2b5\ub2c8\ub2e4.<br \/>\n*   \uc720\ub7fd: \uc18c\ube44\uc790 \ubcf4\ud638 \uaddc\uc81c\uc640 \ud0c4\uc18c \ubaa9\ud45c\ub97c \ud65c\uc6a9\ud558\uc5ec \uae00\ub85c\ubc8c \ud50c\ub7ab\ud3fc \ud45c\uc900\uc5d0 \uc601\ud5a5\uc744 \ubbf8 \ubbf8\uce69\ub2c8\ub2e4. \ub514\uc9c0\ud138 \uc11c\ube44\uc2a4\ubc95(Digital Services Act)\uc740 \ubb34\ub2e8 \uc5c5\ub85c\ub4dc\uc5d0 \ub300\ud55c \ucc45\uc784 \uac15\ud654\ub97c \ub3c4\uc785\ud558\uc5ec \uc120\uc81c\uc801\uc778 \ucf58\ud150\uce20 ID \uc2dc\uc2a4\ud15c\uc744 \uc7a5\ub824\ud569\ub2c8\ub2e4.<br \/>\n*   \ub77c\ud2f4 \uc544\uba54\ub9ac\uce74: \ub808\uac8c\ud1a4\uc758 \uc8fc\ub958 \ucc44\ud0dd\uacfc \uac19\uc740 \uc7a5\ub974\ubcc4 \uac00\uc18d\ud654\uc758 \ud61c\ud0dd\uc744 \ubc1b\uc2b5\ub2c8\ub2e4. \uadf8\ub7ec\ub098 \ud1b5\ud654 \ubcc0\ub3d9\uc131\uc740 \ub85c\uc5f4\ud2f0 \uc1a1\ud658\uc744 \ubcf5\uc7a1\ud558\uac8c \ub9cc\ub4ed\ub2c8\ub2e4.<br \/>\n*   \uc911\ub3d9 \ubc0f \uc544\ud504\ub9ac\uce74: \ube60\ub978 \uc0ac\uc6a9\uc790 \uc131\uc7a5\uc744 \ubcf4\uc774\uc9c0\ub9cc, \uad11\uace0 \uc9c0\uc6d0 \uc9c0\ubc30\ub825\uacfc \uacb0\uc81c \uac8c\uc774\ud2b8\uc6e8\uc774 \ud55c\uacc4\ub85c \uc778\ud574 \uc218\uc775\uc774 \ub4a4\ucc98\uc9c0\uace0 \uc788\uc2b5\ub2c8\ub2e4. \uad6d\uacbd \uac04 \ub77c\uc774\uc120\uc2a4 \ucee8\uc18c\uc2dc\uc5c4\uc740 \uacbd\uc81c \ubc1c\uc804\uc774 \uac00\ucc98\ubd84 \uc18c\ub4dd\uc744 \ub192\uc784\uc5d0 \ub530\ub77c \uac70\ub798\ub97c \uac04\uc18c\ud654\ud558\uace0 \uc7a0\uc7ac\uc801 \uc9c0\ucd9c\uc744 \ud574\uc81c\ud558\ub824\uace0 \ub178\ub825\ud569\ub2c8\ub2e4.<\/p>\n<p>6. \uacbd\uc7c1 \ud658\uacbd<\/p>\n<p>Universal Music Group, Sony Music Entertainment, Warner Music Group\uc758 &#8216;\ube45 3&#8217;\ub294 2025\ub144 \uc74c\uc545 \uc2dc\uc7a5\uc758 \uc57d 65~70%\ub97c \uacf5\ub3d9\uc73c\ub85c \uc9c0\ubc30\ud558\uba70 \uc911\uac04 \uc815\ub3c4\uc758 \uc2dc\uc7a5 \uc9d1\uc911\ub3c4\ub97c \ubcf4\uc600\uc2b5\ub2c8\ub2e4. \uaddc\ubaa8\ub294 \uce74\ud0c8\ub85c\uadf8 \uad6c\ub9e4 \ubc0f \uae00\ub85c\ubc8c \uc720\ud1b5\uc5d0\uc11c \uc601\ud5a5\ub825\uc744 \uc81c\uacf5\ud558\uc9c0\ub9cc, \ub3c5\ub9bd \uc544\ud2f0\uc2a4\ud2b8\ub4e4\uc740 \uc9c1\uc811 \ud32c(direct-to-fan) \ud50c\ub7ab\ud3fc\uc744 \ud1b5\ud574 \uc804\uccb4 \uc218\uc775\uc758 36~40%\ub97c \ucc28\uc9c0\ud588\uc2b5\ub2c8\ub2e4. \uc218\uc9c1 \ud1b5\ud569 \uc804\ub7b5\uc5d0\ub294 \ubab0\uc785\ud615 \uc624\ub514\uc624, \ud2f0\ucf13\ud305, \uba38\ucc9c\ub2e4\uc774\uc988 \uc774\ud589\uc5d0 \ub300\ud55c \ud22c\uc790\uac00 \ud3ec\ud568\ub418\uc5b4 \uc804\uccb4 \uac00\uce58\ub97c \ud3ec\ucc29\ud569\ub2c8\ub2e4.<\/p>\n<p>Sony\ub294 Queen \uce74\ud0c8\ub85c\uadf8\uc5d0 \ub300\ud55c 12\uc5b5 \ub2ec\ub7ec \uaddc\ubaa8\uc758 \uac70\ub798\ub97c \ud611\uc0c1\ud558\uba70 \ube14\ub85d\ubc84\uc2a4\ud130 \uce74\ud0c8\ub85c\uadf8\ub97c \ubaa9\ud45c\ub85c \uc0bc\uc558\uc2b5\ub2c8\ub2e4. Warner\ub294 Bain Capital\uacfc 12\uc5b5 \ub2ec\ub7ec \uaddc\ubaa8\uc758 \ud569\uc791 \ud22c\uc790\ub97c \ud1b5\ud574 \ucd94\uac00 \uc778\uc218\ub97c \ucd94\uc9c4\ud588\uc2b5\ub2c8\ub2e4. Universal\uc740 \uae30\uacc4 \uc0dd\uc131 \uc74c\uc545\uc5d0 \ub300\ud55c IP\ub97c \uac15\ud654\ud558\uae30 \uc704\ud574 AI \ud2b9\ud5c8 \ucd9c\uc6d0\uc744 \ucd94\uc9c4\ud558\uace0 Amazon Music\uacfc\uc758 \uc81c\ud734\ub97c \ud655\ub300\ud558\uc5ec \uae00\ub85c\ubc8c \ub3c4\ub2ec \ubc94\uc704\ub97c \uac15\ud654\ud588\uc2b5\ub2c8\ub2e4.<\/p>\n<p>AI \uae30\ubc18 \uc791\uace1 \uc2a4\ud0c0\ud2b8\uc5c5\uc778 Suno\uc640 Udio\ub294 \uc8fc\uc694 \ub808\uc774\ube14\uacfc \ub77c\uc774\uc120\uc2a4 \ud611\uc0c1\uc744 \uc2dc\uc791\ud588\uc73c\uba70, \uc774\ub294 \ud569\uc131 \ucf58\ud150\uce20\uac00 \uc778\uac04 \ucc3d\uc791\ubb3c\uacfc \uacf5\uc874\ud558\ub294 \ubbf8\ub798\ub97c \uc608\uace0\ud569\ub2c8\ub2e4. \ube14\ub85d\uccb4\uc778 \uae30\ubc18 \uad8c\ub9ac \uad50\ud658\uc740 \ud22c\uba85\ud55c \ub85c\uc5f4\ud2f0 \ubd84\ubc30\ub97c \uc2dc\ud5d8\ud558\uba70 \uc804\ud1b5\uc801\uc778 \uad00\ub9ac \ubaa8\ub378\uc5d0 \uacbd\uc7c1 \uc555\ub825\uc744 \uac00\ud558\uace0 \uc788\uc2b5\ub2c8\ub2e4. \uc2dc\uc7a5 \ub9ac\ub354\uc2ed\uc740 \uce74\ud0c8\ub85c\uadf8 \uae4a\uc774\uc640 \ubc1c\uacac\uc744 \uac1c\uc778\ud654\ud558\uace0, \ucee4\ubba4\ub2c8\ud2f0 \uc0c1\ud638 \uc791\uc6a9\uc744 \ucd09\uc9c4\ud558\uba70, \uc21c\uc218 \uc2a4\ud2b8\ub9ac\ubc0d \uc218\ub97c \ub118\uc5b4 \uc218\uc775\uc744 \ub2e4\uac01\ud654\ud558\ub294 \uae30\uc220\uc744 \uacb0\ud569\ud558\ub294 \ub370 \ub2ec\ub824 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<p>7. \ucd5c\uadfc \uc0b0\uc5c5 \ub3d9\ud5a5<\/p>\n<p>*   2025\ub144 7\uc6d4: Universal Music Group\uc740 \ubbf8\ub798 \ub77c\uc774\uc120\uc2a4 \uc218\uc775 \ud655\ubcf4\ub97c \uc704\ud574 \uc74c\uc545 \uad00\ub828 AI \ud2b9\ud5c8 \ub178\ub825\uc5d0 \ubc15\ucc28\ub97c \uac00\ud588\uc2b5\ub2c8\ub2e4.<br \/>\n*   2025\ub144 7\uc6d4: Warner Music Group\uacfc Bain Capital\uc740 \uce74\ud0c8\ub85c\uadf8 \ud22c\uc790\ub97c \uc704\ud55c 12\uc5b5 \ub2ec\ub7ec \uaddc\ubaa8\uc758 \ud569\uc791 \ud22c\uc790\ub97c \uc124\ub9bd\ud588\uc2b5\ub2c8\ub2e4.<br \/>\n*   2025\ub144 8\uc6d4: Spotify\ub294 AI \uae30\ubc18 \uac1c\uc778\ud654\ub41c \ub77c\ub514\uc624 \uae30\ub2a5\uc744 \ucd9c\uc2dc\ud558\uc5ec \uc0ac\uc6a9\uc790 \ucc38\uc5ec\ub97c \ub192\uc600\uc2b5\ub2c8\ub2e4.<br \/>\n*   2025\ub144 9\uc6d4: \ub3c5\ub9bd \uc544\ud2f0\uc2a4\ud2b8\ub97c \uc704\ud55c \uc0c8\ub85c\uc6b4 \ube14\ub85d\uccb4\uc778 \uae30\ubc18 \ub85c\uc5f4\ud2f0 \ud50c\ub7ab\ud3fc\uc774 \ucd9c\uc2dc\ub418\uc5b4 \ud22c\uba85\ud55c \uc218\uc775 \ubd84\ubc30\ub97c \uc57d\uc18d\ud588\uc2b5\ub2c8\ub2e4.<br \/>\n*   2025\ub144 10\uc6d4: TikTok\uc740 \uc74c\uc545 \uc2a4\ud2b8\ub9ac\ubc0d \uc11c\ube44\uc2a4\ub97c \ud655\uc7a5\ud558\uace0 \ub3c5\uc810 \ucf58\ud150\uce20\ub97c \ucd94\uac00\ud558\uc5ec \uc8fc\uc694 \ud50c\ub808\uc774\uc5b4\ub4e4\uacfc \uc9c1\uc811 \uacbd\uc7c1\ud558\uae30 \uc2dc\uc791\ud588\uc2b5\ub2c8\ub2e4.<br \/>\n*   2025\ub144 11\uc6d4: \uc8fc\uc694 \uc74c\ubc18\uc0ac\ub4e4\uc740 AI \uc0dd\uc131 \uc74c\uc545\uc758 \uc800\uc791\uad8c \ubcf4\ud638 \ubc0f \uc218\uc775 \ubd84\ubc30\uc5d0 \ub300\ud55c \uc0c8\ub85c\uc6b4 \uac00\uc774\ub4dc\ub77c\uc778\uc744 \ubc1c\ud45c\ud588\uc2b5\ub2c8\ub2e4.<br \/>\n*   2025\ub144 12\uc6d4: \uac00\uc0c1 \ucf58\uc11c\ud2b8 \ubc0f \uba54\ud0c0\ubc84\uc2a4 \uc74c\uc545 \uacbd\ud5d8\uc774 \uc8fc\ub958\ub85c \ubd80\uc0c1\ud558\uba70 \uc0c8\ub85c\uc6b4 \uc218\uc775\uc6d0\uc744 \ucc3d\ucd9c\ud588\uc2b5\ub2c8\ub2e4.<\/p>\n<p>8. \uacb0\ub860 \ubc0f \uc804\ub9dd<\/p>\n<p>\uc74c\uc545 \uc0b0\uc5c5\uc740 \uae30\uc220 \ud601\uc2e0, \ud2b9\ud788 AI\uc640 \ube14\ub85d\uccb4\uc778\uc758 \ubc1c\uc804\uc73c\ub85c \uc804\ub840 \uc5c6\ub294 \ubcc0\ud654\uc758 \uc2dc\uae30\ub97c \uacaa\uace0 \uc788\uc2b5\ub2c8\ub2e4. \uc774\ub7ec\ud55c \uae30\uc220\uc740 \ucc3d\uc791, \uc720\ud1b5, \uc18c\ube44 \ubc29\uc2dd\ubfd0\ub9cc \uc544\ub2c8\ub77c \uc544\ud2f0\uc2a4\ud2b8\uc640 \ud32c, \uadf8\ub9ac\uace0 \ud50c\ub7ab\ud3fc \uac04\uc758 \uad00\uacc4\ub97c \uc7ac\uc815\uc758\ud558\uace0 \uc788\uc2b5\ub2c8\ub2e4. \ubbf8\ub798\uc758 \uc131\uacf5\uc740 \ub2e8\uc21c\ud788 \ucf58\ud150\uce20\ub97c \uc81c\uacf5\ud558\ub294 \uac83\uc744 \ub118\uc5b4, \uac1c\uc778\ud654\ub41c \uacbd\ud5d8\uc744 \uc81c\uacf5\ud558\uace0, \ucee4\ubba4\ub2c8\ud2f0\ub97c \uad6c\ucd95\ud558\uba70, \uc0c8\ub85c\uc6b4 \uae30\uc220\uc744 \ud1b5\ud574 \uc218\uc775 \ubaa8\ub378\uc744 \ub2e4\uac01\ud654\ud558\ub294 \ub2a5\ub825\uc5d0 \ub2ec\ub824 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<p>AI\ub294 \uc74c\uc545 \ucc3d\uc791\uc758 \ubbfc\uc8fc\ud654\ub97c \uac00\uc18d\ud654\ud558\uace0 \uc0c8\ub85c\uc6b4 \uc7a5\ub974\uc640 \uc2a4\ud0c0\uc77c\uc744 \ud0c4\uc0dd\uc2dc\ud0ac \uac83\uc774\uba70, \ub3d9\uc2dc\uc5d0 \uc800\uc791\uad8c \ubc0f \uc724\ub9ac\uc801 \ubb38\uc81c\uc5d0 \ub300\ud55c \uc2ec\ub3c4 \uae4a\uc740 \ub17c\uc758\ub97c \ucd09\ubc1c\ud560 \uac83\uc785\ub2c8\ub2e4. \ube14\ub85d\uccb4\uc778\uc740 \ub85c\uc5f4\ud2f0 \ubd84\ubc30\uc758 \ud22c\uba85\uc131\uc744 \ub192\uc774\uace0 \uc544\ud2f0\uc2a4\ud2b8\uc5d0\uac8c \ub354 \ub9ce\uc740 \ud1b5\uc81c\uad8c\uc744 \ubd80\uc5ec\ud560 \uc7a0\uc7ac\ub825\uc744 \uac00\uc9c0\uace0 \uc788\uc2b5\ub2c8\ub2e4. \uc2a4\ud2b8\ub9ac\ubc0d \uc11c\ube44\uc2a4\ub294 \ub2e8\uc21c\ud55c \uc74c\uc545 \uc7ac\uc0dd \ud50c\ub7ab\ud3fc\uc744 \ub118\uc5b4, \uc778\ud130\ub799\ud2f0\ube0c\ud55c \uacbd\ud5d8, \ub3c5\uc810 \ucf58\ud150\uce20, \uadf8\ub9ac\uace0 \uc544\ud2f0\uc2a4\ud2b8\uc640\uc758 \uc9c1\uc811\uc801\uc778 \uc5f0\uacb0\uc744 \uc81c\uacf5\ud558\ub294 \uc885\ud569 \uc5d4\ud130\ud14c\uc778\uba3c\ud2b8 \ud5c8\ube0c\ub85c \uc9c4\ud654\ud560 \uac83\uc785\ub2c8\ub2e4.<\/p>\n<p>\uc774\ub7ec\ud55c \ubcc0\ud654 \uc18d\uc5d0\uc11c, \uc0b0\uc5c5\uc758 \ubaa8\ub4e0 \uc774\ud574\uad00\uacc4\uc790\ub4e4\uc740 \ud611\ub825\uacfc \ud601\uc2e0\uc744 \ud1b5\ud574 \uc0c8\ub85c\uc6b4 \uae30\ud68c\ub97c \ud3ec\ucc29\ud558\uace0, \uc74c\uc545\uc758 \uac00\uce58\ub97c \ubcf4\uc874\ud558\uba70, \ubaa8\ub4e0 \ucc3d\uc791\uc790\uc640 \uc18c\ube44\uc790\uc5d0\uac8c \uacf5\uc815\ud558\uace0 \ud48d\uc694\ub85c\uc6b4 \ubbf8\ub798\ub97c \ub9cc\ub4e4\uc5b4\ub098\uac00\uc57c \ud560 \uac83\uc785\ub2c8\ub2e4. \uc74c\uc545 \uc0b0\uc5c5\uc758 \ubbf8\ub798\ub294 \uae30\uc220\uacfc \uc778\uac04\uc758 \ucc3d\uc758\uc131\uc774 \uc870\ud654\ub86d\uac8c \uacf5\uc874\ud558\uba70 \ub04a\uc784\uc5c6\uc774 \uc9c4\ud654\ud558\ub294 \uc5ed\ub3d9\uc801\uc778 \uc0dd\ud0dc\uacc4\uac00 \ub420 \uac83\uc785\ub2c8\ub2e4.<\/p>\n<p>\ubcf8 \ubcf4\uace0\uc11c\ub294 \uc74c\uc545 \ucc3d\uc791, \uc81c\uc791, \ub9c8\ucf00\ud305, \uc720\ud1b5 \ubc0f \uad00\ub828 \uc9c0\uc6d0 \uae30\uad00\uc744 \ud3ec\uad04\ud558\ub294 \uae00\ub85c\ubc8c \uc74c\uc545 \uc2dc\uc7a5\uc744 \ubd84\uc11d\ud569\ub2c8\ub2e4. \uc2dc\uc7a5 \uc815\uc758, \uc5f0\uad6c \ubc29\ubc95\ub860\uc744 \ud3ec\ud568\ud558\uc5ec \uc8fc\uc694 \ub3d9\uc778, \uc81c\uc57d \uc694\uc778, \uaddc\uc81c \ubc0f \uae30\uc220 \uc804\ub9dd \ub4f1\uc744 \ub2e4\ub8f9\ub2c8\ub2e4.<\/p>\n<p>\uc2dc\uc7a5 \ud658\uacbd \ubd84\uc11d<br \/>\n\uc2dc\uc7a5 \ub3d9\uc778: \uc74c\uc545 \uc2a4\ud2b8\ub9ac\ubc0d \uad6c\ub3c5\uc758 \uac00\uc18d\ud654\ub41c \ucc44\ud0dd, \uc2e0\ud765 \uc2dc\uc7a5\uc5d0\uc11c\uc758 \uc2a4\ub9c8\ud2b8\ud3f0 \ubc0f \uc778\ud130\ub137 \ubcf4\uae09\ub960 \uc99d\uac00, \uc18c\uc15c \ubbf8\ub514\uc5b4 \ubc0f \uc20f\ud3fc \ube44\ub514\uc624 \ud50c\ub7ab\ud3fc\uc744 \ud1b5\ud55c \uc74c\uc545 \ubc1c\uacac \uc99d\ub300, \uc74c\ubc18 \ub808\uc774\ube14 \ubc0f \uc0ac\ubaa8 \ud380\ub4dc\uc758 \uac15\ub825\ud55c \ud22c\uc790 \ubc0f \uce74\ud0c8\ub85c\uadf8 \uc778\uc218, \ubab0\uc785\ud615 \uc624\ub514\uc624 \ud615\uc2dd(Dolby Atmos, Sony 360RA \ub4f1) \ud655\uc0b0\uc73c\ub85c \uc778\ud55c ARPU(\uac00\uc785\uc790\ub2f9 \ud3c9\uade0 \uc218\uc775) \uc99d\ub300, \ube14\ub85d\uccb4\uc778 \uae30\ubc18\uc758 \ud32c \uc9c1\uc811 \uc218\uc775\ud654 \ubaa8\ub378(NFT, \ubd80\ubd84 \uc18c\uc720\uad8c \ub4f1)\uc774 \uc2dc\uc7a5 \uc131\uc7a5\uc744 \uacac\uc778\ud569\ub2c8\ub2e4.<br \/>\n\uc2dc\uc7a5 \uc81c\uc57d \uc694\uc778: \uc9c0\uc18d\uc801\uc778 \uc800\uc791\uad8c \uce68\ud574 \ubc0f \ub514\uc9c0\ud138 \ubd88\ubc95 \ubcf5\uc81c, \uc0c1\uc704 \ucc3d\uc791\uc790\ub4e4\uc758 \uad50\uc12d\ub825 \uc99d\ub300\ub85c \uc778\ud55c \ub85c\uc5f4\ud2f0 \ube44\uc6a9 \uc0c1\uc2b9, \uc2e0\ud765 \uc2dc\uc7a5\uc758 \ud30c\ud3b8\ud654\ub41c \ub77c\uc774\uc120\uc2a4 \uccb4\uacc4\ub85c \uc778\ud55c \uc11c\ube44\uc2a4 \ucd9c\uc2dc \uc9c0\uc5f0, \uc2a4\ud2b8\ub9ac\ubc0d \ub370\uc774\ud130 \uc13c\ud130\uc758 \uc5d0\ub108\uc9c0 \uc0ac\uc6a9\uc5d0 \ub300\ud55c \ud0c4\uc18c \ubc30\ucd9c \uaddc\uc81c \uac15\ud654 \ub4f1\uc774 \uc2dc\uc7a5 \uc131\uc7a5\uc744 \uc800\ud574\ud558\ub294 \uc694\uc18c\uc785\ub2c8\ub2e4.<\/p>\n<p>\uc2dc\uc7a5 \uc138\ubd84\ud654<br \/>\n\ubcf4\uace0\uc11c\ub294 \uc218\uc775 \ucc3d\ucd9c \ud615\uc2dd(\uc2a4\ud2b8\ub9ac\ubc0d, \ub514\uc9c0\ud138 \ub2e4\uc6b4\ub85c\ub4dc, \uc2e4\ubb3c \uc81c\ud488, \uacf5\uc5f0\uad8c, \ub3d9\uae30\ud654 \uc218\uc775, \uc0c1\ud488\ud654 \ubc0f \ub77c\uc774\uc120\uc2f1 \ub4f1), \uc7a5\ub974(\ud31d, \ub85d, \ud799\ud569\/\ub7a9, \uc77c\ub809\ud2b8\ub85c\ub2c9\/\ub304\uc2a4, \ud074\ub798\uc2dd, \uc7ac\uc988, \ucee8\ud2b8\ub9ac, \ub77c\ud2f4 \ub4f1 \uc8fc\uc694 \uc7a5\ub974), \uc720\ud1b5 \ucc44\ub110(\uc628\ub77c\uc778 \ud50c\ub7ab\ud3fc, \uc624\ud504\ub77c\uc778\/\ubcbd\ub3cc \ubc0f \ubc15\uaca9\ud3ec \uc18c\ub9e4), \ucd5c\uc885 \uc0ac\uc6a9\uc790(\uac1c\uc778 \uc18c\ube44\uc790, \uc0c1\uc5c5 \uc2dc\uc124, \ubbf8\ub514\uc5b4 \ubc0f \uc5d4\ud130\ud14c\uc778\uba3c\ud2b8 \uc81c\uc791\uc790, \ube0c\ub79c\ub4dc \ubc0f \uad11\uace0\uc8fc, \uc774\ubca4\ud2b8 \ubc0f \ucf58\uc11c\ud2b8 \uc8fc\ucd5c\uc790 \ub4f1), \uadf8\ub9ac\uace0 \uc9c0\uc5ed(\ubd81\ubbf8, \ub0a8\ubbf8, \uc720\ub7fd, \uc544\uc2dc\uc544 \ud0dc\ud3c9\uc591, \uc911\ub3d9 \ubc0f \uc544\ud504\ub9ac\uce74)\ubcc4\ub85c \uc2dc\uc7a5\uc744 \uc138\ubd84\ud654\ud558\uc5ec \ubd84\uc11d\ud569\ub2c8\ub2e4.<\/p>\n<p>\uc2dc\uc7a5 \uaddc\ubaa8 \ubc0f \uc131\uc7a5 \uc608\uce21<br \/>\n\uae00\ub85c\ubc8c \uc74c\uc545 \uc2dc\uc7a5\uc740 2026\ub144 361.3\uc5b5 \ub2ec\ub7ec \uaddc\ubaa8\uc5d0\uc11c 2031\ub144\uae4c\uc9c0 540.9\uc5b5 \ub2ec\ub7ec\uc5d0 \uc774\ub97c \uac83\uc73c\ub85c \uc804\ub9dd\ub429\ub2c8\ub2e4. \uc544\uc2dc\uc544 \ud0dc\ud3c9\uc591 \uc9c0\uc5ed\uc740 \ubaa8\ubc14\uc77c \uc6b0\uc120 \uc18c\ube44 \ubc0f \ud604\uc9c0\ud654\ub41c \uce74\ud0c8\ub85c\uadf8\uc5d0 \ud798\uc785\uc5b4 2031\ub144\uae4c\uc9c0 \uc5f0\ud3c9\uade0 9.02%\uc758 \uac00\uc7a5 \ube60\ub978 \uc131\uc7a5\ub960\uc744 \ubcf4\uc77c \uac83\uc73c\ub85c \uc608\uc0c1\ub429\ub2c8\ub2e4.<br \/>\n\uc218\uc775\uc758 67.95%\ub97c \ucc28\uc9c0\ud558\ub294 \uc2a4\ud2b8\ub9ac\ubc0d\uc740 \ud504\ub9ac\ubbf8\uc5c4 \ub4f1\uae09 \ucc44\ud0dd \uc99d\uac00\uc5d0 \ub530\ub77c \uc9c0\uc18d\uc801\uc73c\ub85c \uc810\uc720\uc728\uc744 \ud655\ub300\ud558\uace0 \uc788\uc2b5\ub2c8\ub2e4. \uc7a5\ub974\ubcc4\ub85c\ub294 \ub77c\ud2f4 \uc74c\uc545\uc774 \ubb38\ud654 \uac04 \ud611\uc5c5\uc5d0 \ud798\uc785\uc5b4 2031\ub144\uae4c\uc9c0 \uc5f0\ud3c9\uade0 8.70%\ub85c \uac00\uc7a5 \ub192\uc740 \uc131\uc7a5\ub960\uc744 \uae30\ub85d\ud560 \uac83\uc73c\ub85c \uc608\uc0c1\ub429\ub2c8\ub2e4.<br \/>\n\uacbd\uc7c1 \ud658\uacbd\uc740 \uc0c1\uc704 3\ub300 \uc8fc\uc694 \ub808\uc774\ube14\uc774 \uc804\uccb4 \uc218\uc775\uc758 \uc57d 65~70%\ub97c \ucc28\uc9c0\ud558\uba70 \ud1b5\ud569\ub418\uc5b4 \uc788\uc73c\ub098, \ub3c5\ub9bd \uc544\ud2f0\uc2a4\ud2b8\ub4e4\uc740 \uc9c1\uc811 \ud50c\ub7ab\ud3fc\uc744 \ud1b5\ud574 \ucd5c\ub300 40%\uc758 \uc810\uc720\uc728\uc744 \ud655\ubcf4\ud558\uace0 \uc788\uc2b5\ub2c8\ub2e4. B2B \ubd84\uc57c\uc5d0\uc11c\ub294 \uc0c1\uc5c5 \uc2dc\uc124\uc758 \ub77c\uc774\uc120\uc2a4 \ubc30\uacbd \uc74c\uc545 \ucc44\ud0dd\uc774 \uc5f0\ud3c9\uade0 9.61%\ub85c \uc131\uc7a5\ud558\uba70 \uacbd\ud5d8\uc801 \ube0c\ub79c\ub529\uc758 \uc911\uc694\uc131\uc744 \uac15\uc870\ud569\ub2c8\ub2e4.<\/p>\n<p>\uacbd\uc7c1 \ud658\uacbd \ubc0f \ubbf8\ub798 \uc804\ub9dd<br \/>\n\uacbd\uc7c1 \ud658\uacbd \ubd84\uc11d\uc5d0\ub294 Universal Music Group, Sony Music Entertainment, Warner Music Group \ub4f1 \uc8fc\uc694 \ub808\uc774\ube14\uacfc Spotify, Apple Music, Amazon Music, YouTube Music, Tencent Music \ub4f1 \uc8fc\uc694 \uc2a4\ud2b8\ub9ac\ubc0d \uc11c\ube44\uc2a4 \uc81c\uacf5\uc5c5\uccb4\ub97c \ud3ec\ud568\ud55c \uae30\uc5c5 \ud504\ub85c\ud544\uc774 \ud3ec\ud568\ub429\ub2c8\ub2e4. \ubcf4\uace0\uc11c\ub294 \uc2dc\uc7a5 \uc9d1\uc911\ub3c4, \uc804\ub7b5\uc801 \uc6c0\uc9c1\uc784, \uc2dc\uc7a5 \uc810\uc720\uc728 \ubd84\uc11d \ubc0f \ud5a5\ud6c4 \uc2dc\uc7a5 \uae30\ud68c\uc640 \uc804\ub9dd\uc5d0 \ub300\ud55c \ud3c9\uac00\ub3c4 \uc81c\uc2dc\ud569\ub2c8\ub2e4.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-49138","post","type-post","status-publish","format-standard","hentry","category-market-reports"],"_links":{"self":[{"href":"https:\/\/www.globalresearch.co.kr\/insight\/wp-json\/wp\/v2\/posts\/49138"}],"collection":[{"href":"https:\/\/www.globalresearch.co.kr\/insight\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.globalresearch.co.kr\/insight\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.globalresearch.co.kr\/insight\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.globalresearch.co.kr\/insight\/wp-json\/wp\/v2\/comments?post=49138"}],"version-history":[{"count":0,"href":"https:\/\/www.globalresearch.co.kr\/insight\/wp-json\/wp\/v2\/posts\/49138\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.globalresearch.co.kr\/insight\/wp-json\/wp\/v2\/media?parent=49138"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.globalresearch.co.kr\/insight\/wp-json\/wp\/v2\/categories?post=49138"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.globalresearch.co.kr\/insight\/wp-json\/wp\/v2\/tags?post=49138"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}